Ep. 109 - Why What We Do Matters For The Environment with Stephanie Krubsack

WEBVTT

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Here we are,

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episode 109 on the Trash Talk

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Business Podcast,

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our live opportunity every

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week to sit down and talk about trash.

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Talk about this amazing

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recycling junk removal world we live in.

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As always, I'm Andy Wines.

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Normally,

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this is the time I introduce Casey.

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He's got life and stuff going on.

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He's like,

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I'm going to be a schmigget late,

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like a schmigget.

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And now it's like 10 to 12 minutes.

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So Casey will be joining us

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in a few minutes, and he'll jump on,

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and we'll talk shit, and that'll be that.

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Between now and that,

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I'm going to introduce you to our guest,

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because you know what?

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Guests are a good thing to have.

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Stephanie Krupsak.

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Krupsak?

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Krupsak.

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See, I said it like four times,

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and I still jacked it up.

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Stephanie,

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I know Stephanie in the real world.

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She's actually seen our facility.

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She knows what we do.

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She works in the waste industry.

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All good things are happening.

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She lived in Europe for a while,

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so she sees how the

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Europeans do things

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significantly better than

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we do here in the States.

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Stephanie, welcome to the show.

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Thank you so much for having me.

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So tell me about what you do.

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Or me, I know.

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And see,

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this is weird because I normally

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do my best not to know

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people ahead of time.

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Tell us, the audience,

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about what you do over there at Wastecap.

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Yeah, so at WasteCap,

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we help companies get to zero waste.

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So basically,

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that could be anything from

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setting up a recycling

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program to looking at your waste streams.

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And we do waste audits on site.

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Perhaps you want to get a

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zero waste certification.

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We can help you do that.

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Or lead certification sites,

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things like that.

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So we monitor as you go as well, too.

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So that could be for an

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existing manufacturing

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facility or a construction site.

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So we got talking about this.

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So what, right now in the waste industry,

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I'm very,

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I'm beating the drum and I want

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to come up with a plan in some way,

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shape or form where we have

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some level of certification

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when it comes to what junk

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removal companies do with

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the material they bring

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back to their warehouses.

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What solutions do you guys

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have at WasteCap for something like that?

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Yeah, so I guess that would be,

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so we have partnerships

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with different haulers.

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So we have actually on our site,

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a whole network so you can

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research what recycling

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options you have in your area.

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So basically what is all in

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Wisconsin in this general

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area is what we mainly work with.

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So that would be what they accept.

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You know,

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different companies might accept

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different materials.

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So maybe it's like waste

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stream from your office or

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it's waste stream from

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building materials.

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So that could be bricks or cement,

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things like that.

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So looking at which places

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take which product.

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And it's going to vary as well too.

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So we recently did an Earth

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Day event for a large

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manufacturer in Wisconsin

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and they're working with a

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new hauler where

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traditionally it would

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accept a couple different

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numbers of plastics,

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but now it accepts one

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through seven and waste to

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energy might be a solution for that.

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So it accepts all the plastics,

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but then only a portion of

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it is actually getting

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recycled and the other

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portion would be burnt to

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turn into electricity.

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So there's different options that way too.

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And how'd you get into this industry?

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Yeah, so actually about five years ago,

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I launched my business full-time.

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I was a freelancer for many

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years and I basically just

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set up my business sustainably.

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So I'm like, okay,

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so how do I start tracking

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what I'm doing?

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So looking at even as a

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primarily digital services business,

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looking at my home office,

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what is my energy usage?

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What emissions am I creating

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by driving to client

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meetings and tracking all of that,

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creating an impact report,

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offsetting my carbon emissions,

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things like that.

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So I basically just set up

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my business that way from day one.

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And I just continued to

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learn more and more.

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And I got the zero waste

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certification two years ago

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and got more and more into this space.

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And now what are your daily life?

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What does your daily life consist of?

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Yeah.

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So it's a combination of

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like with waste cap,

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we'll go on site to a

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facility and we'll do an audit.

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I actually have one coming

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up on Wednesday.

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It's a project where I'm

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looking at their outdoor

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construction site, looking at, you know,

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are they maintaining like runoff,

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things like that properly.

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and like what are their

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waste streams look like.

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So that's part of it.

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And then the other part

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would be more of the consulting side.

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So looking at how a company is operating,

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maybe they want to train

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their employees on what is sustainability,

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what is their roadmap for

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how they want to operate

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and making sure that their

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stakeholders know what they're doing too.

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So that could be

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communications on their website.

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So they have something

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standing there at all times,

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maybe an impact report, maybe a,

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waste reduction initiative

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for the company to get

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employee engagement that

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would be part of it too

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okay I like that and how

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much do you like so with

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waste camp how involved are

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you guys with landfills and

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transfer stations and

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recycling facilities

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Yeah, so we work with, you know,

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the companies to figure out, you know,

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what goes where and then

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like what is accepted.

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So we have that partnership

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where we know exactly where

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to send their materials to.

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And then part of the waste audit,

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which we do before,

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is trying to prevent

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materials from going to the

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landfill initially.

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So we'll look at what are

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they currently doing with

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their operations?

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What could they buy less of perhaps?

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So we're actually digging

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through the trash,

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looking at what is there.

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Maybe they're throwing away

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things they shouldn't be.

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Maybe things should actually

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be recycled or something

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should be maybe a raw

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material for another

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company that they'd want to

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purchase from you.

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So we try to look at all

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options to save revenue

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that way before it goes to the landfill.

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So what are some of the

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common things that are

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being landfilled that need

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to get diverted from the

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waste stream into the

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recycling or reuse stream?

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Yeah, so I think so from recent ones,

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we've looked at some office

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waste for companies.

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So in that perspective,

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we noticed a lot of things

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were being thrown away that

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were maybe half used or a

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completely new item,

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maybe like a bottle of a

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cleaning supply or

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something or some paper

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products that are just thrown away.

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So that could also be

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looking at your facility, you know,

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maintenance crew.

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What are they doing?

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What are they removing if

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it's like a half used item?

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That's not OK.

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So that would be a

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conversation to have with

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that crew to look at not

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throwing away a half used

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item or maybe something

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that is like a chemical

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that should not be in the trash.

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It needs to be sent to like

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more of like a more

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maintained control that

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it's not ending in the

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water streams and things like that.

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Yeah.

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I mean,

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that's one of the biggest things

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that I'm pushing,

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and I have been for years,

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and now at a greater level

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with the podcast and how we

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echo this and make this voice louder,

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is talking about sorting material.

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Because what ends up

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happening a lot in junk

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removal is people go out to

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customers' job sites,

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they load everything into a dump truck,

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and then it goes up to the landfill.

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And a lot of that material can get reused,

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repurposed, recycled.

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Right.

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There's all these other

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avenues and there's a lack of.

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Education, awareness, give a shit,

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you know, I mean,

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there's a lot of what what

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like what is what are the

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guess the the men what are

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the constraints right

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because the physical part

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is simple like put thing in

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other bucket right what are

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the constraints that well I

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mean it's I mean again like

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it it boggles my mind like

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one of my guys today it was

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interesting I went to one

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of my guys today we were

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sorting some electronics

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for the weekend last this

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weekend we did the e-waste

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event we collected around

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12 000 pounds of

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electronics we'll get the

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final numbers here yeah so

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it was a big nice big event um

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normally we do about 150 to

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200 cars we did 342 cars in

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four hours so we were

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cranking you know um but

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between it'll be between 12

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and 14 000 pounds anyways I

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asked him I said hey what

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do you like about working

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here the most and he goes I

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never really thought about

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recycling before he goes I

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used to always litter I

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would just throw trash out

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my window when I was at

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intersections because I

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just thought that was okay

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and he goes I know right

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like and I and I said it was like

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Okay, not cool, right?

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And I'm glad working here.

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Like, I grew up around recycling,

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you know?

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Why?

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Like,

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why do people throw everything in the

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trash?

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Like, it hurts me.

00:08:22.848 --> 00:08:24.208
Like, even in my house,

00:08:24.228 --> 00:08:25.588
I don't put food waste in my trash.

00:08:25.689 --> 00:08:26.569
I throw all my food waste in

00:08:26.588 --> 00:08:28.129
the yard because I live on a farm, and,

00:08:28.149 --> 00:08:29.589
like, somebody's going to eat that,

00:08:29.649 --> 00:08:29.810
right?

00:08:30.129 --> 00:08:31.591
Somebody, something, right?

00:08:32.510 --> 00:08:33.591
Rabbit, squirrel.

00:08:34.412 --> 00:08:37.173
Chipmunk, coyote, I don't give a shit.

00:08:37.433 --> 00:08:37.875
I don't want it.

00:08:38.095 --> 00:08:40.115
We never put food waste.

00:08:40.495 --> 00:08:40.996
Our backyard,

00:08:41.017 --> 00:08:42.738
we had a woods in our backyard,

00:08:42.998 --> 00:08:44.058
so it was always thrown in the woods.

00:08:44.078 --> 00:08:45.139
We always threw all food

00:08:45.159 --> 00:08:46.260
scraps in the woods because

00:08:46.780 --> 00:08:47.400
either someone's going to

00:08:47.480 --> 00:08:48.662
eat it or it's going to decompose.

00:08:48.822 --> 00:08:49.202
That's it.

00:08:49.623 --> 00:08:50.303
It was never like...

00:08:51.350 --> 00:08:52.350
Yeah, and then, like, you know,

00:08:52.370 --> 00:08:54.532
my dad grew up on a farm, and, like,

00:08:55.272 --> 00:08:56.572
all the food scraps went to the cats,

00:08:56.591 --> 00:08:57.951
and the cats would pick apart every bone,

00:08:57.971 --> 00:08:59.072
and then the bones would just end up,

00:08:59.432 --> 00:09:01.133
you know, basically, and, you know,

00:09:01.153 --> 00:09:02.013
the chicken bones and all

00:09:02.033 --> 00:09:02.732
that other stuff would just

00:09:02.793 --> 00:09:03.432
end up in the yard,

00:09:03.472 --> 00:09:04.594
and you get hit by a lawnmower,

00:09:04.614 --> 00:09:05.634
you get stepped on or whatever,

00:09:05.653 --> 00:09:06.833
and it just turns into soil.

00:09:07.313 --> 00:09:08.453
Like, so for me,

00:09:08.494 --> 00:09:09.835
I've always grown up that way.

00:09:10.034 --> 00:09:11.134
What are the challenges

00:09:11.215 --> 00:09:12.455
people have when it comes

00:09:12.534 --> 00:09:15.336
to being more responsible, ultimately?

00:09:15.416 --> 00:09:16.956
Why doesn't it happen?

00:09:18.577 --> 00:09:20.759
I mean, I think it's because, I mean,

00:09:20.778 --> 00:09:21.958
it comes from the top down, right?

00:09:21.999 --> 00:09:24.200
So I think it's part of what we're given.

00:09:24.220 --> 00:09:25.900
So what we can purchase in

00:09:25.961 --> 00:09:26.880
stores and there's all this

00:09:26.900 --> 00:09:28.261
single use plastic, things like that.

00:09:28.721 --> 00:09:29.741
But it's also just to make

00:09:29.782 --> 00:09:31.643
it easier and it can be confusing.

00:09:31.682 --> 00:09:32.722
So when people get confused,

00:09:32.743 --> 00:09:33.683
they freeze and they just

00:09:33.703 --> 00:09:34.384
don't have any of it.

00:09:34.844 --> 00:09:35.543
So I think, I mean,

00:09:35.563 --> 00:09:36.544
I don't think it's

00:09:36.605 --> 00:09:37.485
excusable to throw anything

00:09:37.524 --> 00:09:37.985
out the window.

00:09:38.085 --> 00:09:38.966
That's a whole nother story.

00:09:39.265 --> 00:09:40.666
But as far as like recycling,

00:09:40.765 --> 00:09:42.667
if you're not educated as far as, okay,

00:09:42.687 --> 00:09:44.008
so numbers one through seven,

00:09:44.427 --> 00:09:46.349
actually we can only recycle numbers one,

00:09:46.369 --> 00:09:47.009
three, and five.

00:09:47.548 --> 00:09:48.169
is more common.

00:09:48.210 --> 00:09:48.831
So things like that,

00:09:48.870 --> 00:09:49.971
maybe that people just

00:09:49.991 --> 00:09:51.413
don't know and they're like, oh, I freeze,

00:09:51.433 --> 00:09:51.933
I'm not sure.

00:09:52.495 --> 00:09:54.256
So it's just, I think education is huge,

00:09:54.376 --> 00:09:55.238
but yeah, like if you're,

00:09:55.477 --> 00:09:56.600
you said you grew up around it.

00:09:56.840 --> 00:09:57.921
Me too, I grew up on a tree farm.

00:09:57.961 --> 00:09:59.482
We had a compost bin in our,

00:10:00.283 --> 00:10:00.923
like in the trees.

00:10:01.424 --> 00:10:03.366
In the city, I use compost Crusaders now.

00:10:04.288 --> 00:10:05.649
living in town so I mean

00:10:05.668 --> 00:10:07.331
there are options but her

00:10:07.370 --> 00:10:08.831
group she's good people

00:10:08.871 --> 00:10:10.013
yeah they're great yep

00:10:10.133 --> 00:10:11.094
exactly yeah they actually

00:10:11.114 --> 00:10:13.076
had a pickup today so um

00:10:13.556 --> 00:10:14.777
yeah it's just education

00:10:14.876 --> 00:10:16.138
and not shaming people I

00:10:16.379 --> 00:10:16.958
mean maybe if you're

00:10:16.979 --> 00:10:17.600
throwing trash out the

00:10:17.620 --> 00:10:18.299
window okay they can be

00:10:18.320 --> 00:10:19.321
shamed but because that's

00:10:19.341 --> 00:10:20.942
just bad but I mean if it's

00:10:20.981 --> 00:10:22.344
just like general like I

00:10:22.384 --> 00:10:23.445
don't know what to recycle

00:10:23.465 --> 00:10:24.865
where to go just come from

00:10:24.905 --> 00:10:25.866
a place of kindness and say

00:10:25.886 --> 00:10:27.248
hey I will help you learn

00:10:27.307 --> 00:10:28.048
how to get there and

00:10:28.788 --> 00:10:29.869
Because maybe they didn't

00:10:29.889 --> 00:10:30.950
have the luxury of growing

00:10:31.009 --> 00:10:32.129
up recycling like we did,

00:10:32.509 --> 00:10:34.471
that we had family members that, you know,

00:10:34.490 --> 00:10:35.812
cared about it and did it already.

00:10:35.851 --> 00:10:37.432
So it's just second nature to us now.

00:10:38.052 --> 00:10:39.753
But yeah, definitely education.

00:10:39.812 --> 00:10:41.033
And then it has to come from

00:10:41.052 --> 00:10:41.754
the top down too.

00:10:41.774 --> 00:10:43.193
So I'm hoping that more and

00:10:43.214 --> 00:10:44.894
more companies are conscious of this,

00:10:44.914 --> 00:10:46.475
that they are providing better solutions.

00:10:46.534 --> 00:10:48.275
Not everything is in plastic or yeah,

00:10:49.716 --> 00:10:50.517
better options that way.

00:10:51.856 --> 00:10:52.317
Yeah, I mean,

00:10:52.456 --> 00:10:53.898
I have always been a huge fan,

00:10:54.197 --> 00:10:55.438
and Europe does as well.

00:10:55.458 --> 00:10:56.519
I've always been a huge fan

00:10:56.620 --> 00:10:57.740
of anything that's

00:10:57.759 --> 00:10:59.181
single-string or single-use

00:10:59.221 --> 00:11:00.942
plastics has a, you know,

00:11:00.981 --> 00:11:02.043
five-cent deposit on it.

00:11:02.523 --> 00:11:04.004
So that way, you know, like cans,

00:11:04.024 --> 00:11:06.264
the reason why aluminum cans get recycled,

00:11:06.304 --> 00:11:07.125
and if you go to...

00:11:08.086 --> 00:11:09.206
You go to fairs or festivals

00:11:09.226 --> 00:11:10.226
where they have aluminum cans,

00:11:10.447 --> 00:11:12.349
you will find people at the

00:11:12.369 --> 00:11:13.208
end of the fair or festival

00:11:13.428 --> 00:11:14.649
dumping trash on the ground

00:11:14.889 --> 00:11:16.150
and picking through to find the cans,

00:11:16.211 --> 00:11:16.390
right?

00:11:17.032 --> 00:11:19.613
So the term junkie, like a heroin junkie,

00:11:20.053 --> 00:11:21.053
actually came from the turn

00:11:21.073 --> 00:11:21.934
of the century when there

00:11:21.975 --> 00:11:24.636
was a heroin and opioid epidemic.

00:11:25.297 --> 00:11:26.677
In the United States.

00:11:27.038 --> 00:11:28.719
And so the term junkie came

00:11:28.778 --> 00:11:30.820
from drug addicts that would collect junk,

00:11:31.139 --> 00:11:32.400
tin cans and things like that,

00:11:32.701 --> 00:11:33.522
and then take them into a

00:11:33.562 --> 00:11:35.523
scrap metal facility to get

00:11:35.602 --> 00:11:37.403
money to go get a fix.

00:11:37.703 --> 00:11:38.784
So they were known as junkies.

00:11:38.985 --> 00:11:39.565
And that's how you get the

00:11:39.605 --> 00:11:40.326
term heroin junkie.

00:11:40.346 --> 00:11:40.985
I don't know if you knew that.

00:11:41.385 --> 00:11:42.645
So like when you see

00:11:42.846 --> 00:11:44.167
homeless people or vagrants

00:11:44.267 --> 00:11:45.547
or whatever you want to

00:11:45.567 --> 00:11:46.947
call people picking through

00:11:46.988 --> 00:11:48.989
cans to get cans out of trash,

00:11:49.448 --> 00:11:51.489
like that's the easiest way to cash,

00:11:51.548 --> 00:11:51.690
right?

00:11:51.730 --> 00:11:54.831
In a unbankable, unemployable person,

00:11:55.091 --> 00:11:55.870
that is a quick way.

00:11:55.931 --> 00:11:57.530
And I can tell you 15 years

00:11:57.571 --> 00:11:58.412
ago when I got laid off,

00:11:58.471 --> 00:11:59.111
that's what I did.

00:11:59.432 --> 00:12:00.451
Now I did it on a bigger

00:12:00.471 --> 00:12:01.173
scale because I drove

00:12:01.192 --> 00:12:02.633
around with a van and a

00:12:02.712 --> 00:12:03.413
trailer and I picked up

00:12:03.472 --> 00:12:05.033
appliances on the side of the road.

00:12:05.354 --> 00:12:06.254
All intents and purposes,

00:12:06.293 --> 00:12:06.914
I was a scrapper.

00:12:06.975 --> 00:12:07.754
That's it.

00:12:07.855 --> 00:12:08.294
I scrapped.

00:12:08.355 --> 00:12:08.835
I picked up.

00:12:09.575 --> 00:12:11.056
And I competed with other

00:12:11.076 --> 00:12:11.855
people in the area that

00:12:11.875 --> 00:12:13.057
were also picking up scrap

00:12:13.116 --> 00:12:14.256
and bed frames and

00:12:14.297 --> 00:12:16.457
appliances and washers and

00:12:16.498 --> 00:12:18.337
dryers and anything left out,

00:12:18.398 --> 00:12:18.999
like grills.

00:12:19.298 --> 00:12:20.379
It was gold to me.

00:12:20.438 --> 00:12:21.318
I mean, might as well have been.

00:12:21.379 --> 00:12:23.059
I could take that in every

00:12:23.100 --> 00:12:24.500
day and turn that into cold,

00:12:24.539 --> 00:12:25.701
hard cash that I could use

00:12:25.721 --> 00:12:27.860
to buy goods and services

00:12:27.922 --> 00:12:29.042
and products and all that other stuff.

00:12:29.542 --> 00:12:31.802
So I am a huge fan of...

00:12:32.582 --> 00:12:34.443
The idea that manufacturers

00:12:34.923 --> 00:12:36.244
need to be responsible in

00:12:36.344 --> 00:12:38.164
building the cost to

00:12:38.264 --> 00:12:40.524
recycle or properly dispose

00:12:40.605 --> 00:12:44.787
of or recover the material

00:12:44.826 --> 00:12:47.467
that they're selling, right?

00:12:47.628 --> 00:12:48.288
Oh, there's Casey.

00:12:49.028 --> 00:12:49.768
That's a weird face.

00:12:49.807 --> 00:12:51.849
Casey, you look like Rylan.

00:12:51.869 --> 00:12:52.208
Yeah, I know.

00:12:52.249 --> 00:12:53.188
You look like your son there

00:12:53.509 --> 00:12:55.149
with your cheesy smile.

00:12:56.480 --> 00:12:58.302
Casey, Stephanie, Stephanie, Casey.

00:12:58.322 --> 00:12:59.442
Hey, how are you?

00:12:59.562 --> 00:13:00.163
Hey, Stephanie.

00:13:00.183 --> 00:13:01.865
Nice to meet you.

00:13:02.446 --> 00:13:03.506
She works with a waste cap.

00:13:03.547 --> 00:13:04.547
She digs through trash to

00:13:04.567 --> 00:13:05.727
figure out what can be

00:13:05.769 --> 00:13:06.609
recycled and why people

00:13:06.629 --> 00:13:07.330
aren't recycling it.

00:13:08.530 --> 00:13:08.931
Actually,

00:13:09.692 --> 00:13:11.072
Casey would be a good study here

00:13:11.173 --> 00:13:12.153
because he didn't grow up

00:13:13.034 --> 00:13:14.615
around recycling or on a farm.

00:13:15.155 --> 00:13:17.298
We're digging into,

00:13:17.899 --> 00:13:18.940
I want to eventually get to

00:13:19.000 --> 00:13:19.940
what junk removal companies

00:13:19.980 --> 00:13:21.682
need to be doing different, right,

00:13:21.721 --> 00:13:22.602
from your perspective.

00:13:24.383 --> 00:13:25.803
we're getting into why

00:13:25.884 --> 00:13:27.485
people don't recycle or why

00:13:27.524 --> 00:13:28.186
people don't reuse.

00:13:28.225 --> 00:13:29.907
Like what is the mindset?

00:13:30.086 --> 00:13:31.368
Like how much did you know

00:13:31.408 --> 00:13:32.128
about recycling?

00:13:32.148 --> 00:13:32.568
Yeah, go ahead.

00:13:32.649 --> 00:13:33.288
What's your thoughts?

00:13:35.110 --> 00:13:36.130
Straight up information on

00:13:36.510 --> 00:13:38.673
what I can recycle, how I can recycle,

00:13:39.133 --> 00:13:40.033
how much does it cost?

00:13:40.453 --> 00:13:43.155
Like for me, consumer side,

00:13:43.635 --> 00:13:45.076
I don't know what to recycle or how.

00:13:45.717 --> 00:13:46.778
I know that if you tell me

00:13:46.798 --> 00:13:47.558
to put it all in a bin,

00:13:47.578 --> 00:13:48.279
I'm going to put everything

00:13:48.299 --> 00:13:48.980
I can in that bin.

00:13:49.379 --> 00:13:50.020
And it's probably not going

00:13:50.041 --> 00:13:50.841
to be to your standard.

00:13:52.081 --> 00:13:52.863
On the business side,

00:13:53.688 --> 00:13:54.509
How much does it cost?

00:13:55.029 --> 00:13:58.150
Because one minute, it's a commodity.

00:13:58.191 --> 00:13:59.172
And the next minute, it's like, hey,

00:13:59.192 --> 00:13:59.652
you know what?

00:14:00.611 --> 00:14:02.013
This can work this way.

00:14:02.592 --> 00:14:03.212
But we're going to change

00:14:03.232 --> 00:14:04.793
the rules because it needs

00:14:04.813 --> 00:14:07.735
to financially fit our motives.

00:14:07.816 --> 00:14:09.775
Because this is the same

00:14:09.816 --> 00:14:11.777
reason more northern states

00:14:11.817 --> 00:14:14.077
recycle than southern states.

00:14:15.078 --> 00:14:15.259
I mean,

00:14:15.298 --> 00:14:16.659
it's just the resources available

00:14:16.840 --> 00:14:17.220
down here.

00:14:17.937 --> 00:14:18.898
You don't see big,

00:14:18.977 --> 00:14:21.298
huge plants that recycle as

00:14:21.359 --> 00:14:23.279
much as you see one mega

00:14:23.720 --> 00:14:25.679
facility for kind of all the region.

00:14:26.801 --> 00:14:28.020
And they kind of control the market,

00:14:28.721 --> 00:14:28.941
right?

00:14:29.802 --> 00:14:30.522
Where up north,

00:14:30.562 --> 00:14:32.982
it's kind of standard to go

00:14:33.043 --> 00:14:33.602
on every corner.

00:14:33.623 --> 00:14:35.543
There's a place that will take this,

00:14:35.602 --> 00:14:36.323
that will take that.

00:14:36.624 --> 00:14:37.984
You go down scrapyard row

00:14:38.504 --> 00:14:40.404
and it's one of seven scrapyard rows.

00:14:41.945 --> 00:14:42.725
I don't know.

00:14:42.745 --> 00:14:42.885
I just,

00:14:42.946 --> 00:14:45.647
I think it's information and how I

00:14:45.687 --> 00:14:46.986
can do it and how much does it cost?

00:14:49.062 --> 00:14:49.662
Yeah,

00:14:49.761 --> 00:14:50.942
that I'm surprised by even with our

00:14:50.982 --> 00:14:51.982
junk removal.

00:14:52.043 --> 00:14:53.182
Our audience is primarily

00:14:53.222 --> 00:14:54.163
junk removal operators,

00:14:54.623 --> 00:14:56.984
and how much information we

00:14:57.004 --> 00:14:57.624
put out here on this

00:14:57.663 --> 00:14:58.845
podcast that's new to them

00:14:59.125 --> 00:15:00.644
that they didn't grow up around.

00:15:01.105 --> 00:15:03.105
And to me, it's like I grew up this way,

00:15:03.166 --> 00:15:04.125
like my great-grandfather

00:15:04.166 --> 00:15:04.865
in the scrapyard,

00:15:04.905 --> 00:15:06.787
and I heard stories about him.

00:15:06.826 --> 00:15:09.326
And so this is what I know.

00:15:10.587 --> 00:15:10.807
Right.

00:15:10.827 --> 00:15:12.447
But that's also why we can

00:15:12.488 --> 00:15:13.668
only speak to the junk

00:15:13.687 --> 00:15:15.788
removal operators because...

00:15:16.660 --> 00:15:18.162
in a sense lack of a better

00:15:18.322 --> 00:15:20.783
term the control factor um

00:15:21.582 --> 00:15:23.163
the junk removal operator

00:15:23.183 --> 00:15:24.384
is not as lazy as the

00:15:24.443 --> 00:15:26.004
consumer the consumer the

00:15:26.085 --> 00:15:26.825
second you tell them

00:15:26.845 --> 00:15:27.905
there's two steps to this

00:15:27.966 --> 00:15:30.466
process they're out um if

00:15:30.506 --> 00:15:31.967
you get it's the water

00:15:32.008 --> 00:15:34.389
bottle idea a plastic water

00:15:34.408 --> 00:15:36.168
bottle as is you cannot

00:15:36.229 --> 00:15:38.230
recycle for their standards

00:15:38.250 --> 00:15:40.291
it has to be de-wrapped and

00:15:40.331 --> 00:15:41.491
no lid and no ring around

00:15:41.511 --> 00:15:43.072
the lid once you tell

00:15:43.111 --> 00:15:43.852
someone on the consumer

00:15:43.893 --> 00:15:44.533
side that they're like

00:15:45.227 --> 00:15:46.327
it's easier just to throw it

00:15:46.347 --> 00:15:48.629
away and then on the junk

00:15:48.649 --> 00:15:50.068
removal side how can we

00:15:50.129 --> 00:15:52.350
better recycle how does it

00:15:52.409 --> 00:15:54.009
help my bottom dollar it's

00:15:54.029 --> 00:15:54.669
the only thing that matters

00:15:54.690 --> 00:15:55.571
we're a business we have to

00:15:55.610 --> 00:15:57.630
look at that right yeah

00:15:57.691 --> 00:15:59.250
it's good to be green and

00:15:59.270 --> 00:16:01.172
to help the environment but

00:16:01.231 --> 00:16:01.851
in reality the

00:16:01.892 --> 00:16:02.851
environment's not paying my

00:16:02.892 --> 00:16:04.352
bills I have to figure out

00:16:04.373 --> 00:16:05.533
how to do that first before

00:16:05.552 --> 00:16:07.832
I can get the luxury of

00:16:07.873 --> 00:16:08.693
helping the planet I know

00:16:08.734 --> 00:16:11.173
it sounds brash yeah but

00:16:12.815 --> 00:16:14.174
people planet profit right

00:16:16.785 --> 00:16:20.750
Often in business, it's profit first.

00:16:23.193 --> 00:16:24.514
There you go.

00:16:24.554 --> 00:16:25.115
There's Casey.

00:16:25.135 --> 00:16:25.775
Casey jumped in.

00:16:25.836 --> 00:16:28.038
Now we're cooking on peanut oil.

00:16:28.659 --> 00:16:29.640
I talked a little shit about

00:16:29.681 --> 00:16:30.201
how you said you're going

00:16:30.221 --> 00:16:31.222
to be a smidget late or

00:16:31.263 --> 00:16:32.124
whatever you told Taylor.

00:16:32.144 --> 00:16:32.803
I said 4-12.

00:16:35.096 --> 00:16:35.417
Yeah, I know.

00:16:35.456 --> 00:16:35.898
That's what I'm saying.

00:16:35.918 --> 00:16:36.498
But that's more than a

00:16:36.538 --> 00:16:37.538
smidget or whatever.

00:16:37.839 --> 00:16:38.078
It is.

00:16:38.659 --> 00:16:39.220
Smidge and a half.

00:16:39.799 --> 00:16:40.201
Smidge.

00:16:40.260 --> 00:16:42.923
Smidge and a half.

00:16:43.702 --> 00:16:43.923
All right.

00:16:44.323 --> 00:16:44.663
Fair enough.

00:16:45.825 --> 00:16:47.046
So you're coming in blind.

00:16:47.206 --> 00:16:47.966
Oh, I don't like that view.

00:16:48.005 --> 00:16:48.706
Why did Taylor do that?

00:16:48.767 --> 00:16:49.226
I don't like that.

00:16:49.267 --> 00:16:49.648
There we go.

00:16:49.687 --> 00:16:50.948
See, Taylor's messing around with things.

00:16:51.609 --> 00:16:52.389
When we have three people,

00:16:52.429 --> 00:16:53.009
this is the view.

00:16:54.811 --> 00:16:55.652
What do you want to know about that?

00:16:55.772 --> 00:16:57.552
So you're newer in your role.

00:16:57.572 --> 00:16:58.793
You're less than a year at Wastecap.

00:16:59.153 --> 00:16:59.914
What do you want to know

00:16:59.955 --> 00:17:01.676
about the waste or the junk

00:17:01.716 --> 00:17:02.277
rule industry?

00:17:02.297 --> 00:17:02.456
What?

00:17:05.929 --> 00:17:07.710
What do you want to know about?

00:17:07.730 --> 00:17:08.470
What can we teach you?

00:17:08.490 --> 00:17:10.250
I want to know from that perspective.

00:17:10.692 --> 00:17:12.893
Yeah, let's start there.

00:17:14.534 --> 00:17:15.115
I guess, yeah,

00:17:15.194 --> 00:17:17.596
what would be maybe some

00:17:18.237 --> 00:17:19.436
lesser known things you'd

00:17:19.477 --> 00:17:20.758
want to tell companies that

00:17:20.778 --> 00:17:23.299
you are removing junk from

00:17:23.339 --> 00:17:24.401
that you would wish they

00:17:24.421 --> 00:17:25.540
would know ahead of time or

00:17:25.560 --> 00:17:26.721
that would help you do your job better?

00:17:26.741 --> 00:17:30.464
Ooh, that's a good question.

00:17:30.785 --> 00:17:31.865
Nobody wants your cubicles.

00:17:32.607 --> 00:17:33.588
That's probably the...

00:17:34.288 --> 00:17:35.410
Cubicles are not worth money.

00:17:35.869 --> 00:17:36.910
Yeah, I mean, yeah, exactly.

00:17:37.750 --> 00:17:40.633
Like, cubicles, yeah,

00:17:40.972 --> 00:17:42.713
when you buy disposable furniture,

00:17:42.834 --> 00:17:43.673
it's going to be disposed

00:17:43.733 --> 00:17:44.795
of more often than not.

00:17:45.234 --> 00:17:45.394
Like,

00:17:45.454 --> 00:17:48.497
that is the least environmentally... Like,

00:17:49.718 --> 00:17:50.939
shitty disposable furniture

00:17:51.058 --> 00:17:52.298
and cubicles are one of the

00:17:52.398 --> 00:17:54.580
hardest things to recycle.

00:17:54.961 --> 00:17:55.540
And people are like, oh,

00:17:55.560 --> 00:17:56.101
someone wants them.

00:17:56.141 --> 00:17:57.281
I'm like, well, you don't want them,

00:17:57.342 --> 00:17:58.143
and nobody else does.

00:17:58.923 --> 00:18:00.722
So the biggest thing I want to tell,

00:18:00.762 --> 00:18:02.183
especially commercial businesses,

00:18:02.503 --> 00:18:03.304
and a lot of times, you know,

00:18:03.324 --> 00:18:03.884
when we come in,

00:18:03.923 --> 00:18:05.625
it's not the day-to-day stuff, right?

00:18:05.884 --> 00:18:07.505
It's not the manufacturing processes.

00:18:07.644 --> 00:18:08.825
It is project-based work.

00:18:09.625 --> 00:18:11.726
I want you to find whatever

00:18:11.746 --> 00:18:12.445
you're going to buy,

00:18:12.486 --> 00:18:14.606
like don't buy disposable shit.

00:18:15.186 --> 00:18:17.247
And that ends up happening constantly.

00:18:17.627 --> 00:18:20.127
And cubicles, nobody wants them.

00:18:21.067 --> 00:18:22.388
Very little recycling value

00:18:22.429 --> 00:18:23.449
outside of the metal.

00:18:26.083 --> 00:18:26.723
I hate cubicles.

00:18:27.003 --> 00:18:30.005
Like, I love them from a job standpoint,

00:18:30.065 --> 00:18:30.164
right?

00:18:30.184 --> 00:18:31.266
Because you're going to pay me a lot,

00:18:31.326 --> 00:18:32.226
and they're going to weigh a lot,

00:18:32.246 --> 00:18:33.287
and I'm going to get rid of all of them.

00:18:34.166 --> 00:18:35.428
From an environmental standpoint,

00:18:35.468 --> 00:18:37.709
cubicles are terrible, right?

00:18:37.808 --> 00:18:40.789
Like, when purchasing goods or services,

00:18:41.210 --> 00:18:43.612
buy them out of metal, buy them out of,

00:18:43.632 --> 00:18:44.971
you know, whether aluminum or steel,

00:18:45.011 --> 00:18:45.311
whatever.

00:18:45.772 --> 00:18:47.053
Buy products that have

00:18:47.113 --> 00:18:48.473
recycling value afterwards,

00:18:49.054 --> 00:18:50.994
and there's nothing about foam,

00:18:51.595 --> 00:18:52.915
carpet-covered cubicles

00:18:53.715 --> 00:18:54.557
that is recycling.

00:18:54.596 --> 00:18:54.737
Yeah.

00:18:56.440 --> 00:18:57.421
And see what I would say,

00:18:57.441 --> 00:18:58.761
and this is a perfect

00:18:58.801 --> 00:18:59.842
example of what he just said,

00:18:59.882 --> 00:19:01.323
but I would say I would

00:19:01.363 --> 00:19:04.444
like commercial clients to

00:19:04.545 --> 00:19:05.746
cut out as much of the

00:19:05.786 --> 00:19:07.886
labor factor as they can.

00:19:07.906 --> 00:19:10.348
It will save them a ton of money.

00:19:11.269 --> 00:19:13.691
It also saves the contractor

00:19:13.711 --> 00:19:14.270
a lot of time.

00:19:14.991 --> 00:19:16.133
But like cubicles, for instance,

00:19:16.752 --> 00:19:17.512
the reason why we hate them

00:19:17.953 --> 00:19:18.433
and we love them,

00:19:18.473 --> 00:19:19.153
we love them because they

00:19:19.173 --> 00:19:20.915
make a lot of money because of labor.

00:19:21.655 --> 00:19:23.237
We hate them because the disposal sucks.

00:19:23.817 --> 00:19:24.738
So on the flip side,

00:19:25.326 --> 00:19:25.946
If you're like, hey,

00:19:26.268 --> 00:19:27.509
I got a whole floor of cubicles.

00:19:27.528 --> 00:19:28.849
They're stacked and ready to go.

00:19:29.230 --> 00:19:29.349
Oh,

00:19:29.970 --> 00:19:32.112
you just saved a ton of money because

00:19:32.152 --> 00:19:33.252
now we don't have to disassemble.

00:19:34.413 --> 00:19:36.394
And that goes for anything, really.

00:19:36.515 --> 00:19:36.734
I mean,

00:19:37.536 --> 00:19:39.676
I told Andy this years ago when I

00:19:39.696 --> 00:19:40.877
did the Amazon jobs.

00:19:41.458 --> 00:19:42.659
Amazon has their shit together.

00:19:43.079 --> 00:19:44.380
They have an area.

00:19:44.800 --> 00:19:45.361
It's ready to roll.

00:19:45.381 --> 00:19:46.382
That's where their stuff is.

00:19:46.801 --> 00:19:47.502
When you show up,

00:19:47.722 --> 00:19:48.663
unless you are Amazon

00:19:48.702 --> 00:19:49.804
qualified to be inside

00:19:49.824 --> 00:19:50.785
their facility working,

00:19:51.585 --> 00:19:52.165
they do all the work.

00:19:53.086 --> 00:19:53.925
In their mind, they're like, well,

00:19:53.945 --> 00:19:55.346
we're paying these people anyways.

00:19:55.807 --> 00:19:57.426
Might as well have them do

00:19:57.467 --> 00:19:58.907
the work while they're there.

00:19:59.647 --> 00:20:00.728
So all we're responsible of

00:20:00.948 --> 00:20:02.888
is hauling away, right?

00:20:03.269 --> 00:20:04.769
Whether that's metal,

00:20:04.828 --> 00:20:05.808
it doesn't matter really.

00:20:06.589 --> 00:20:07.690
They're cutting the labor

00:20:07.789 --> 00:20:09.829
aspect of it because it

00:20:09.869 --> 00:20:10.871
actually helps both sides.

00:20:11.651 --> 00:20:12.790
Instead of being cheap and saying, oh,

00:20:12.830 --> 00:20:13.550
I only want to pay you $50

00:20:13.550 --> 00:20:15.892
instead of $150.

00:20:15.892 --> 00:20:16.531
They're going to be like, hey,

00:20:16.551 --> 00:20:17.511
we're going to do labor for you.

00:20:17.531 --> 00:20:17.652
Well,

00:20:17.672 --> 00:20:18.653
that helps me because now I don't

00:20:18.673 --> 00:20:19.452
need as many people.

00:20:20.148 --> 00:20:21.609
or I don't have to be there as long.

00:20:22.410 --> 00:20:24.111
So that's, that's what I would say.

00:20:26.592 --> 00:20:29.133
Are there any other items that you would,

00:20:29.173 --> 00:20:30.973
that people, they buy too much of perhaps,

00:20:31.054 --> 00:20:32.474
or that you see that when you pick up,

00:20:32.515 --> 00:20:34.715
like that they over purchase.

00:20:36.876 --> 00:20:39.018
I, you know, I guess it's more, you know,

00:20:39.038 --> 00:20:39.597
the nice thing is the

00:20:39.637 --> 00:20:40.419
companies you're working

00:20:40.439 --> 00:20:41.378
with are conscious.

00:20:42.279 --> 00:20:43.420
A lot of companies they're,

00:20:43.480 --> 00:20:45.500
they're making decisions and are never,

00:20:45.840 --> 00:20:46.442
they're looking at,

00:20:47.465 --> 00:20:49.287
Sprash is a commodity of doing business,

00:20:49.326 --> 00:20:49.446
right?

00:20:49.467 --> 00:20:49.967
They're just like, ah,

00:20:49.987 --> 00:20:50.906
I got to pay for it eventually.

00:20:50.946 --> 00:20:51.626
Like, whatever.

00:20:51.646 --> 00:20:52.528
It just goes down the chute

00:20:52.627 --> 00:20:53.768
or goes in the can.

00:20:54.347 --> 00:20:56.509
Like, that's a big issue.

00:20:56.769 --> 00:20:57.028
But no,

00:20:57.048 --> 00:20:58.950
there are tons of businesses we are

00:20:58.990 --> 00:21:00.250
pulling brand new products

00:21:00.309 --> 00:21:01.630
out of because they buy

00:21:01.690 --> 00:21:03.570
things in massive bulk.

00:21:03.990 --> 00:21:06.971
And then either they go bad or, you know,

00:21:06.991 --> 00:21:08.031
if it's like food waste and

00:21:08.051 --> 00:21:08.653
things like that,

00:21:10.212 --> 00:21:11.452
or they just buy tons of it

00:21:11.472 --> 00:21:12.094
and never use it.

00:21:12.394 --> 00:21:12.554
Like,

00:21:13.903 --> 00:21:14.584
I don't know how many

00:21:14.723 --> 00:21:17.765
hundreds of post-it notes and markers.

00:21:18.465 --> 00:21:19.766
To a point, we have a room.

00:21:20.146 --> 00:21:20.967
It's our safe room.

00:21:22.008 --> 00:21:23.689
I have thousands of notepads.

00:21:23.848 --> 00:21:24.068
I'm like,

00:21:24.088 --> 00:21:24.909
what am I going to do with these?

00:21:25.009 --> 00:21:27.250
I eventually donated tons of them.

00:21:27.289 --> 00:21:29.291
I was like, oh, I'll keep them.

00:21:29.531 --> 00:21:30.632
I keep all my Expo markers

00:21:30.652 --> 00:21:31.353
because I'm always burning

00:21:31.393 --> 00:21:31.853
out of those things.

00:21:32.794 --> 00:21:33.013
Really,

00:21:33.054 --> 00:21:35.414
it is being conscious about what

00:21:35.454 --> 00:21:36.075
you're buying.

00:21:36.576 --> 00:21:38.656
It's that old adage like, well,

00:21:38.676 --> 00:21:39.317
it's not my money.

00:21:39.356 --> 00:21:40.238
Let's just buy a shitload.

00:21:40.278 --> 00:21:40.597
It's like,

00:21:41.767 --> 00:21:42.207
Why?

00:21:42.228 --> 00:21:46.250
You know, there is such thing.

00:21:46.290 --> 00:21:47.511
It's over preparing too.

00:21:48.133 --> 00:21:48.333
Yeah.

00:21:48.673 --> 00:21:50.934
You know, like a warehouse, they may say,

00:21:50.954 --> 00:21:51.234
you know what?

00:21:51.255 --> 00:21:51.635
It's cheaper.

00:21:51.675 --> 00:21:52.876
We just buy 10,000 light

00:21:52.916 --> 00:21:53.897
bulbs in case they all go

00:21:53.978 --> 00:21:55.439
out all at the same time every month.

00:21:56.259 --> 00:21:57.221
And then, you know,

00:21:57.260 --> 00:21:58.040
years later they call it

00:21:58.060 --> 00:21:59.742
clean out and they have, you know,

00:21:59.742 --> 00:22:02.285
9,900 light bulbs to get rid of.

00:22:02.305 --> 00:22:03.385
And you're like, well,

00:22:03.405 --> 00:22:04.906
this is gonna be a fun job.

00:22:04.967 --> 00:22:06.989
And it's actually not that cheap to do it,

00:22:07.009 --> 00:22:08.790
especially with that many.

00:22:10.040 --> 00:22:10.800
And you have to do it

00:22:10.840 --> 00:22:12.321
responsibly and just throw

00:22:12.342 --> 00:22:12.882
it in the dumpster.

00:22:12.922 --> 00:22:14.321
I mean, yeah, you can.

00:22:14.923 --> 00:22:15.343
That many?

00:22:15.742 --> 00:22:16.163
I've seen that.

00:22:16.222 --> 00:22:17.103
We've had a few jobs,

00:22:17.663 --> 00:22:18.624
more than a handful of jobs

00:22:18.644 --> 00:22:19.983
where it's been bulk,

00:22:20.964 --> 00:22:22.565
the long tube fluorescent

00:22:22.605 --> 00:22:23.846
or incandescent light bulbs

00:22:23.885 --> 00:22:24.806
that we had to get rid of.

00:22:25.924 --> 00:22:26.224
Yeah,

00:22:26.925 --> 00:22:28.347
I will say that to a lot of companies

00:22:28.428 --> 00:22:29.749
is they change out.

00:22:29.769 --> 00:22:30.589
Yeah, you're right.

00:22:30.609 --> 00:22:31.971
Fluorescent light bulbs are the worst.

00:22:32.392 --> 00:22:33.172
They'll change them out,

00:22:33.251 --> 00:22:34.192
and then they'll keep the boxes,

00:22:34.232 --> 00:22:35.054
and they'll eventually put them.

00:22:35.694 --> 00:22:36.895
We've had jobs we've gone to

00:22:36.915 --> 00:22:37.557
where there's been

00:22:37.576 --> 00:22:39.919
1,000-plus fluorescent bulbs in our 10,

00:22:39.919 --> 00:22:40.519
12-story building,

00:22:41.279 --> 00:22:42.201
and they've never done

00:22:42.221 --> 00:22:43.162
anything with them for years.

00:22:43.682 --> 00:22:45.545
And now you have this hazard sitting here.

00:22:47.256 --> 00:22:48.776
And now you got to deal with it.

00:22:48.816 --> 00:22:51.376
So working with you, especially with you,

00:22:51.416 --> 00:22:52.297
it's like develop the

00:22:52.336 --> 00:22:53.718
solutions for everything

00:22:53.897 --> 00:22:55.178
that you're producing, right?

00:22:55.198 --> 00:22:56.018
And the goal is that all the

00:22:56.057 --> 00:22:57.338
lights turn into LED lights.

00:22:57.419 --> 00:22:58.558
And it's a one-time project.

00:22:58.618 --> 00:22:59.398
And now we don't have this

00:22:59.439 --> 00:23:01.559
conversation anymore.

00:23:01.819 --> 00:23:02.839
More buildings have, you know,

00:23:02.880 --> 00:23:04.980
your fluorescent standard, you know,

00:23:05.020 --> 00:23:06.901
two by two or two by four fixtures.

00:23:07.040 --> 00:23:09.961
And like, yeah, putting your bulb,

00:23:09.981 --> 00:23:11.142
like actually come up with

00:23:11.201 --> 00:23:12.022
a plan for your bulbs

00:23:12.303 --> 00:23:13.282
because the plan is,

00:23:14.444 --> 00:23:15.326
put them in a storage unit

00:23:15.405 --> 00:23:16.446
or put them in a storage locker.

00:23:16.487 --> 00:23:17.247
Like that's not a plan.

00:23:17.587 --> 00:23:18.008
You're just,

00:23:18.367 --> 00:23:20.150
you're just holding the product longer.

00:23:21.490 --> 00:23:22.971
That's one thing that irks me because it's,

00:23:23.612 --> 00:23:24.653
they're hazardous in nature.

00:23:25.993 --> 00:23:26.974
And then when you want to get rid of them,

00:23:26.994 --> 00:23:27.595
you're going to end up

00:23:27.615 --> 00:23:29.076
eating this really big expense.

00:23:29.737 --> 00:23:31.178
So like with new building,

00:23:31.198 --> 00:23:32.118
I got to imagine all new

00:23:32.159 --> 00:23:34.260
buildings got LED lights, right?

00:23:34.320 --> 00:23:34.461
I mean,

00:23:34.480 --> 00:23:35.461
are there new buildings going up

00:23:35.501 --> 00:23:36.442
right now that still put in

00:23:36.742 --> 00:23:37.482
fluorescent bulbs?

00:23:38.964 --> 00:23:39.444
Is that a thing?

00:23:41.003 --> 00:23:41.683
Not that I know of.

00:23:41.743 --> 00:23:42.244
I'd hope not.

00:23:43.986 --> 00:23:44.185
I mean,

00:23:44.205 --> 00:23:45.747
cause LEDs have been around for 10

00:23:45.747 --> 00:23:46.247
plus years.

00:23:46.287 --> 00:23:47.347
I mean, they are, I mean,

00:23:47.407 --> 00:23:49.148
our building is all led, you know,

00:23:49.669 --> 00:23:51.529
we got all the grant money

00:23:51.549 --> 00:23:52.951
we could get to put all led.

00:23:53.030 --> 00:23:54.392
Cause we had the old big

00:23:54.872 --> 00:23:56.472
incandescent bulbs in our warehouse,

00:23:56.512 --> 00:23:59.275
like the ones that hum and glow,

00:23:59.375 --> 00:24:00.435
glow orange.

00:24:00.756 --> 00:24:00.855
Yeah.

00:24:01.484 --> 00:24:03.046
And we changed those all out with LEDs,

00:24:04.066 --> 00:24:05.665
which are brighter and better.

00:24:05.726 --> 00:24:06.467
I mean,

00:24:07.027 --> 00:24:08.166
it's been six years we've been in

00:24:08.186 --> 00:24:08.586
this building.

00:24:08.626 --> 00:24:09.288
I don't know that we've ever

00:24:09.307 --> 00:24:09.928
changed a light bulb.

00:24:10.127 --> 00:24:11.708
Knock on wood or something.

00:24:11.748 --> 00:24:12.328
That's great.

00:24:13.648 --> 00:24:13.808
Well,

00:24:13.828 --> 00:24:15.150
because we did it right from the word go.

00:24:15.170 --> 00:24:15.309
Like,

00:24:15.349 --> 00:24:16.490
I was willing to spend the money and

00:24:16.549 --> 00:24:16.970
invest.

00:24:17.309 --> 00:24:18.891
Our entire building is powered by solar.

00:24:19.131 --> 00:24:20.131
So today it's sunny,

00:24:20.151 --> 00:24:20.871
so that's a good thing.

00:24:21.491 --> 00:24:21.672
Right?

00:24:21.692 --> 00:24:22.192
So it's like...

00:24:24.484 --> 00:24:25.486
why don't more companies do

00:24:25.526 --> 00:24:26.728
these basic things,

00:24:27.067 --> 00:24:27.868
especially when there's

00:24:27.909 --> 00:24:29.550
subsidies set aside for them.

00:24:29.811 --> 00:24:31.093
So yeah, there's an upfront cost.

00:24:31.113 --> 00:24:33.135
And yet over time there's money,

00:24:33.195 --> 00:24:34.616
there's money savings.

00:24:34.978 --> 00:24:36.400
Like when you guys with waste kit,

00:24:36.420 --> 00:24:37.260
when you guys come back and

00:24:37.280 --> 00:24:37.881
give them an audit,

00:24:37.901 --> 00:24:38.923
what are the pushbacks you

00:24:38.942 --> 00:24:40.585
get from your customers?

00:24:42.280 --> 00:24:42.441
Yeah,

00:24:42.480 --> 00:24:43.741
I think sometimes like if you're

00:24:43.761 --> 00:24:44.663
suggesting, you know,

00:24:44.702 --> 00:24:45.804
solar or something like that,

00:24:45.824 --> 00:24:47.586
there might be a, you know,

00:24:47.586 --> 00:24:50.067
10 to 20 year return on it

00:24:50.167 --> 00:24:51.390
and that people don't like that.

00:24:51.410 --> 00:24:52.430
They want something more immediate.

00:24:52.671 --> 00:24:53.431
I know I've done studies

00:24:53.451 --> 00:24:55.272
before for different manufacturers.

00:24:56.273 --> 00:24:57.015
I worked for one in Green

00:24:57.055 --> 00:24:58.336
Bay for a while and that was amazing.

00:24:58.615 --> 00:25:00.298
the issue where I just took too long.

00:25:01.018 --> 00:25:02.138
And sometimes there's like a

00:25:02.179 --> 00:25:04.240
misconception that hope after 15,

00:25:04.240 --> 00:25:06.021
20 years of solar panels are junk.

00:25:06.262 --> 00:25:06.722
No, they're not.

00:25:06.782 --> 00:25:07.483
Absolutely not.

00:25:07.503 --> 00:25:08.104
Absolutely not.

00:25:08.144 --> 00:25:09.766
They just are less efficient slightly.

00:25:09.786 --> 00:25:10.526
Right.

00:25:10.566 --> 00:25:11.247
So I think it's just

00:25:11.326 --> 00:25:12.208
education again to the

00:25:12.248 --> 00:25:13.528
people aren't really understanding.

00:25:14.128 --> 00:25:15.151
what they're working with fully.

00:25:15.171 --> 00:25:17.794
Um, so that was interesting, but, um, yeah,

00:25:17.814 --> 00:25:19.394
I think it's, you know, cost, right.

00:25:19.414 --> 00:25:20.056
The bottom line.

00:25:20.517 --> 00:25:21.438
And I noticed too,

00:25:21.458 --> 00:25:22.818
a lot being on the other side,

00:25:22.858 --> 00:25:23.900
I worked in manufacturing

00:25:23.940 --> 00:25:26.143
for 10 years and seeing the

00:25:26.222 --> 00:25:27.003
open at the end of the year,

00:25:27.023 --> 00:25:28.005
we have to like use of our

00:25:28.045 --> 00:25:29.626
budget so we can ask for more next year.

00:25:29.646 --> 00:25:30.387
And then you buy all this

00:25:30.468 --> 00:25:31.608
extra stuff you don't need.

00:25:32.048 --> 00:25:33.490
So that's half the problem right there,

00:25:33.590 --> 00:25:33.851
you know?

00:25:33.871 --> 00:25:33.911
Um,

00:25:35.432 --> 00:25:36.335
But yeah, I would say, yeah,

00:25:36.494 --> 00:25:37.917
it's the pushback, the fees,

00:25:37.978 --> 00:25:40.201
because like with, you know,

00:25:40.241 --> 00:25:41.104
a company we're going in.

00:25:41.144 --> 00:25:42.446
So it's like the consulting part.

00:25:42.467 --> 00:25:44.410
So depending on do they want

00:25:44.570 --> 00:25:45.932
more of like a hands on that

00:25:46.556 --> 00:25:47.856
We're doing maybe an audit,

00:25:47.916 --> 00:25:48.616
and then the next year

00:25:48.636 --> 00:25:49.458
they're doing it themselves

00:25:49.478 --> 00:25:49.998
with their team,

00:25:50.038 --> 00:25:51.317
or do they want us to come in?

00:25:52.019 --> 00:25:53.239
We even work directly with

00:25:53.259 --> 00:25:54.099
some of their haulers where

00:25:54.119 --> 00:25:55.000
they send us the data,

00:25:55.019 --> 00:25:56.201
and we do all the tracking

00:25:56.240 --> 00:25:57.141
and collection and auditing

00:25:57.161 --> 00:25:58.021
of that data for them.

00:25:58.541 --> 00:25:59.623
So it really just depends on

00:25:59.643 --> 00:26:00.502
what the company wants,

00:26:00.563 --> 00:26:02.423
but we can do more of a, like,

00:26:02.523 --> 00:26:03.404
we'll do it all for you.

00:26:03.424 --> 00:26:04.684
You don't have to worry about it,

00:26:04.904 --> 00:26:05.546
or we will...

00:26:06.326 --> 00:26:07.667
educate and train their team

00:26:07.708 --> 00:26:08.789
to continue doing it further.

00:26:08.829 --> 00:26:10.672
So it's really different

00:26:10.711 --> 00:26:12.934
means and we have different

00:26:12.954 --> 00:26:13.977
membership levels too.

00:26:14.037 --> 00:26:14.738
So if they want to do like

00:26:14.778 --> 00:26:16.799
an annual audit or maybe

00:26:17.320 --> 00:26:18.261
like this Earth Day event

00:26:18.281 --> 00:26:19.144
we just did where we're

00:26:19.163 --> 00:26:20.184
doing an activity with

00:26:20.285 --> 00:26:21.406
employees and education,

00:26:21.866 --> 00:26:23.188
So there's different capacities.

00:26:23.428 --> 00:26:24.228
We're also doing a food

00:26:24.269 --> 00:26:25.848
waste study with Feed

00:26:25.868 --> 00:26:28.030
Milwaukee and it's pairing

00:26:28.090 --> 00:26:29.090
up with their goals at the

00:26:29.171 --> 00:26:30.372
eco office for the city,

00:26:30.471 --> 00:26:31.393
which is really interesting.

00:26:31.492 --> 00:26:33.354
Looking at how we can divert

00:26:34.253 --> 00:26:35.795
still edible food as well, too.

00:26:36.134 --> 00:26:37.336
And if we have the proper

00:26:37.375 --> 00:26:38.477
facilities and collection

00:26:38.517 --> 00:26:41.198
points in place to deal with food waste.

00:26:41.258 --> 00:26:41.999
So, yeah.

00:26:42.558 --> 00:26:43.960
Do they take expired food or

00:26:45.119 --> 00:26:45.881
is that a liability?

00:26:46.680 --> 00:26:47.701
Yeah, no expired food.

00:26:47.721 --> 00:26:48.740
It'd have to be within like

00:26:48.780 --> 00:26:50.902
that timeframe and it has to be, you know,

00:26:51.001 --> 00:26:52.262
refrigerated and all the

00:26:52.303 --> 00:26:54.784
necessary pieces that it is still edible.

00:26:54.804 --> 00:26:57.445
Yeah, not past expiration.

00:26:59.686 --> 00:27:00.227
We're doing a job.

00:27:00.247 --> 00:27:01.468
Do you work with any smaller?

00:27:01.488 --> 00:27:02.827
What's like the smallest

00:27:02.948 --> 00:27:04.189
entity that you work with?

00:27:05.744 --> 00:27:07.365
we've actually worked with startups too.

00:27:07.405 --> 00:27:08.846
So we received a grant last

00:27:08.886 --> 00:27:10.387
year where we're able to do, uh,

00:27:11.269 --> 00:27:12.509
some training events for

00:27:12.589 --> 00:27:13.891
small startups in Milwaukee

00:27:13.931 --> 00:27:14.770
that they could attend for

00:27:14.810 --> 00:27:16.011
free as a small business owner.

00:27:16.031 --> 00:27:17.093
So that was really great too.

00:27:17.153 --> 00:27:20.115
So, uh, so from very small to, you know,

00:27:20.154 --> 00:27:22.596
international large scale manufacturers.

00:27:22.656 --> 00:27:22.896
So.

00:27:23.737 --> 00:27:25.519
I think maybe I'm wrong.

00:27:25.538 --> 00:27:25.778
I don't know.

00:27:25.798 --> 00:27:26.740
You would know this more than me.

00:27:26.819 --> 00:27:28.320
I think the smaller the business,

00:27:29.020 --> 00:27:31.563
the more interested in the

00:27:31.643 --> 00:27:33.144
education part they'd be.

00:27:34.265 --> 00:27:34.365
Um,

00:27:34.789 --> 00:27:35.690
especially just speaking

00:27:35.730 --> 00:27:37.250
from an expense standpoint,

00:27:37.891 --> 00:27:39.132
I'd rather pay someone one

00:27:39.172 --> 00:27:40.092
time to teach me how to

00:27:40.132 --> 00:27:41.432
fish rather than pay

00:27:41.452 --> 00:27:42.792
someone every time to come fish for me.

00:27:43.973 --> 00:27:45.854
Um, and in Andy's case, you know,

00:27:45.973 --> 00:27:48.595
when you get to his, his setup, his level,

00:27:49.455 --> 00:27:50.395
you don't just need someone

00:27:50.415 --> 00:27:51.415
to come and tell you the answers.

00:27:51.435 --> 00:27:52.277
You need to know how to find

00:27:52.317 --> 00:27:53.257
those answers yourself

00:27:53.856 --> 00:27:54.798
because your personnel is

00:27:54.837 --> 00:27:55.438
going to be changing.

00:27:55.718 --> 00:27:58.098
I mean, let's face it in this business,

00:27:58.439 --> 00:27:59.179
your turnover rates,

00:27:59.339 --> 00:28:00.400
it's always a factor.

00:28:01.279 --> 00:28:02.339
And it goes right back into

00:28:02.359 --> 00:28:03.621
the recycling side.

00:28:03.980 --> 00:28:05.681
You teach someone how to recycle properly.

00:28:06.582 --> 00:28:06.842
Great.

00:28:06.922 --> 00:28:07.821
What happens when they leave?

00:28:08.321 --> 00:28:08.521
Well,

00:28:08.582 --> 00:28:09.821
you need someone to teach the person

00:28:09.842 --> 00:28:11.923
that that's replacing them.

00:28:12.282 --> 00:28:13.804
And I feel like in the junk removal world,

00:28:15.084 --> 00:28:16.223
the easy answer is yes.

00:28:16.304 --> 00:28:17.464
I'd rather pay someone to come in,

00:28:18.125 --> 00:28:19.565
show me the answers, do it for me.

00:28:20.224 --> 00:28:22.326
But can I, can I,

00:28:22.385 --> 00:28:23.385
how many times can I do that?

00:28:23.425 --> 00:28:23.665
Really?

00:28:23.685 --> 00:28:25.406
Can I do it every year, twice a year,

00:28:25.487 --> 00:28:25.866
three times?

00:28:25.926 --> 00:28:26.207
How many,

00:28:26.467 --> 00:28:27.667
how many times do I need to do that?

00:28:28.548 --> 00:28:28.768
Or how,

00:28:29.500 --> 00:28:30.541
Do I just learn how to do it

00:28:30.602 --> 00:28:32.506
and then teach my employees?

00:28:33.749 --> 00:28:35.070
I don't know.

00:28:35.132 --> 00:28:36.654
Is that somewhat correct in

00:28:36.694 --> 00:28:38.258
line that you've seen or is

00:28:38.298 --> 00:28:38.858
it not right at all?

00:28:39.039 --> 00:28:39.500
You can tell me.

00:28:40.608 --> 00:28:42.470
Yeah, so I would say, yeah,

00:28:42.490 --> 00:28:43.269
depending on the company,

00:28:43.369 --> 00:28:47.432
some larger actually do it in-house.

00:28:47.472 --> 00:28:50.054
So Land's End is one of our big clients.

00:28:50.094 --> 00:28:51.855
They are zero waste certified,

00:28:51.914 --> 00:28:53.256
meaning they divert 90% or

00:28:53.276 --> 00:28:54.756
more of their waste, which is amazing.

00:28:55.557 --> 00:28:56.277
They actually do their own

00:28:56.356 --> 00:28:57.337
audits now in-house and

00:28:57.357 --> 00:28:58.458
they're a very large company.

00:28:58.518 --> 00:29:00.078
So it is both, I would say,

00:29:00.680 --> 00:29:01.579
but you're right that if

00:29:01.680 --> 00:29:03.661
it's like a price is a factor,

00:29:03.941 --> 00:29:05.582
smaller to midsize SMEs,

00:29:05.622 --> 00:29:06.482
they would definitely want

00:29:06.502 --> 00:29:07.202
to do it in-house.

00:29:07.603 --> 00:29:08.983
And typically when we go into SMEs,

00:29:10.105 --> 00:29:11.565
we would have one or two of

00:29:11.625 --> 00:29:13.926
their team members as a

00:29:13.967 --> 00:29:15.728
requirement to do the audit

00:29:15.788 --> 00:29:17.308
with us so they can learn

00:29:17.328 --> 00:29:18.450
the process too.

00:29:18.470 --> 00:29:19.470
But yeah,

00:29:19.490 --> 00:29:20.490
but it's definitely some of both.

00:29:20.891 --> 00:29:22.511
So not really size dependent actually.

00:29:22.531 --> 00:29:27.414
So what's the benefit of

00:29:27.455 --> 00:29:28.576
being Greenway certified?

00:29:28.596 --> 00:29:29.696
Like if I'm a business and I

00:29:29.737 --> 00:29:31.397
get this Greenway certified,

00:29:31.617 --> 00:29:32.838
how does that help my business?

00:29:33.618 --> 00:29:35.240
Or is it just kind of like a gold star?

00:29:35.780 --> 00:29:36.560
Or is there any kind of

00:29:36.621 --> 00:29:37.582
monetary value to that?

00:29:38.538 --> 00:29:41.941
tax break yeah so I mean

00:29:41.961 --> 00:29:42.480
there's different

00:29:42.500 --> 00:29:43.961
capacities so with the

00:29:43.980 --> 00:29:44.942
zero-waste certification

00:29:45.342 --> 00:29:46.402
it's all about the tracking

00:29:46.442 --> 00:29:48.742
right so once you have one

00:29:48.762 --> 00:29:49.263
of these type of

00:29:49.284 --> 00:29:50.723
certifications you're open

00:29:50.784 --> 00:29:52.065
to a lot of different other

00:29:52.085 --> 00:29:53.744
possibilities so B Corp

00:29:53.765 --> 00:29:55.385
certification is one that

00:29:55.405 --> 00:29:56.426
you have to be tracking for

00:29:56.446 --> 00:29:57.547
at least a year to apply

00:29:57.567 --> 00:29:58.928
and if you're ready

00:29:59.048 --> 00:30:01.749
tracking all of your waste you are

00:30:02.509 --> 00:30:04.670
really on on track to get

00:30:04.890 --> 00:30:06.690
any other but through the

00:30:06.730 --> 00:30:07.851
process like to get there

00:30:07.891 --> 00:30:09.050
because it is so strict

00:30:09.090 --> 00:30:10.030
with the waste diversion

00:30:10.530 --> 00:30:11.330
you're going to be saving a

00:30:11.391 --> 00:30:12.432
lot of money because you're

00:30:12.471 --> 00:30:13.692
figuring out okay so what

00:30:13.731 --> 00:30:15.313
can we do with this like

00:30:15.333 --> 00:30:16.053
for example if you have

00:30:16.073 --> 00:30:17.752
like catalogs or you have

00:30:17.813 --> 00:30:20.394
like extra clothing scrap waste like

00:30:21.233 --> 00:30:22.714
How can that be sold to a

00:30:22.775 --> 00:30:23.555
company that actually maybe

00:30:23.575 --> 00:30:24.315
wants to make quilts with

00:30:24.355 --> 00:30:25.016
it or something like that?

00:30:25.355 --> 00:30:26.476
So there's a lot of

00:30:27.317 --> 00:30:28.876
opportunities found along

00:30:28.936 --> 00:30:30.698
the way to save you revenue

00:30:30.837 --> 00:30:31.798
before you even get to that

00:30:31.877 --> 00:30:33.179
end goal of getting that certification.

00:30:33.219 --> 00:30:33.959
So that would be one.

00:30:34.419 --> 00:30:35.720
The second biggest I've seen

00:30:35.740 --> 00:30:37.260
is that you open yourself

00:30:37.340 --> 00:30:38.401
up to a whole new market of

00:30:38.441 --> 00:30:38.941
people because

00:30:38.961 --> 00:30:39.981
statistically studies are

00:30:40.021 --> 00:30:41.461
showing that there's a

00:30:41.481 --> 00:30:42.982
Facebook study I referenced

00:30:43.022 --> 00:30:44.722
recently where 80% of consumers

00:30:46.605 --> 00:30:47.484
not age dependent.

00:30:47.525 --> 00:30:49.146
So it was anywhere from, you know,

00:30:49.547 --> 00:30:51.449
Gen Z up to baby boomers,

00:30:51.449 --> 00:30:54.832
80% average are willing to

00:30:54.893 --> 00:30:56.314
pay more for a sustainable

00:30:56.354 --> 00:30:58.155
product or service from a

00:30:58.215 --> 00:30:59.396
company that's operating that way.

00:30:59.916 --> 00:31:03.221
So when you are in that realm,

00:31:03.381 --> 00:31:04.362
people will see that and

00:31:04.422 --> 00:31:05.563
seek you out for that.

00:31:05.682 --> 00:31:06.604
So it just provides a whole

00:31:06.644 --> 00:31:07.944
new market opportunity for

00:31:07.964 --> 00:31:09.586
your sales and for potential customers.

00:31:11.641 --> 00:31:13.361
So we're right now doing a

00:31:13.401 --> 00:31:14.362
survey of our customers.

00:31:14.682 --> 00:31:16.701
We want to establish a baseline from Q1,

00:31:16.721 --> 00:31:18.823
figure out why people are using us,

00:31:18.903 --> 00:31:20.522
and then figure out how many more,

00:31:20.542 --> 00:31:21.722
because we're ramping up

00:31:21.883 --> 00:31:22.683
more and more of our

00:31:22.763 --> 00:31:25.223
recycling and responsible disposal,

00:31:25.304 --> 00:31:27.025
really responsible removal,

00:31:27.045 --> 00:31:28.505
not even disposal, efforts.

00:31:28.724 --> 00:31:29.585
And we want to see how much

00:31:29.644 --> 00:31:32.266
consumers are really taking

00:31:32.286 --> 00:31:34.145
to that to see if it's moving the needle.

00:31:34.547 --> 00:31:35.807
Because to us, we give a shit,

00:31:35.866 --> 00:31:37.106
and people talk about they give a shit.

00:31:37.346 --> 00:31:38.247
And I want to see if people

00:31:38.287 --> 00:31:40.107
are noticing that we are...

00:31:41.310 --> 00:31:42.751
talking about it more and

00:31:42.811 --> 00:31:43.731
you know it's more top of

00:31:43.771 --> 00:31:46.814
mind because I know me I i

00:31:46.854 --> 00:31:47.473
want to know where a

00:31:47.574 --> 00:31:49.414
company is like I mean I i

00:31:49.434 --> 00:31:50.276
just look at companies

00:31:50.375 --> 00:31:51.336
overall that's why I shop

00:31:51.396 --> 00:31:52.297
local that's why I want to

00:31:53.156 --> 00:31:54.137
shop in certain companies

00:31:54.198 --> 00:31:55.318
where they their mission

00:31:55.358 --> 00:31:56.699
aligns with my values I'd

00:31:56.719 --> 00:31:57.400
rather give them get the

00:31:57.440 --> 00:31:59.361
money than you know anybody

00:31:59.401 --> 00:32:00.540
else like like quick trip

00:32:00.582 --> 00:32:01.422
is a prime example quick

00:32:01.461 --> 00:32:02.261
trip is the greatest gas

00:32:02.281 --> 00:32:05.243
station of all time uh it's

00:32:05.324 --> 00:32:06.704
a pissing match next to buggies

00:32:07.778 --> 00:32:11.099
Buc-ee's is a very distant second,

00:32:11.119 --> 00:32:12.619
like 478 miles away.

00:32:12.701 --> 00:32:13.020
Second.

00:32:13.580 --> 00:32:14.941
Um, anyways, like with quick trip,

00:32:14.961 --> 00:32:15.520
for example,

00:32:15.560 --> 00:32:17.682
like I value them as a

00:32:17.741 --> 00:32:18.922
company because they're Wisconsin,

00:32:18.942 --> 00:32:19.462
they're local.

00:32:19.502 --> 00:32:20.383
Like they, you know,

00:32:20.403 --> 00:32:21.222
they make their own food.

00:32:21.242 --> 00:32:21.982
They do all these things.

00:32:22.022 --> 00:32:22.182
Right.

00:32:22.503 --> 00:32:23.284
And then on top of it,

00:32:23.364 --> 00:32:24.903
because they do all these things,

00:32:24.963 --> 00:32:26.444
it's also a better shopping experience.

00:32:26.464 --> 00:32:27.444
Like just is like,

00:32:27.744 --> 00:32:29.665
I used to hate going to the gas station,

00:32:30.165 --> 00:32:30.986
especially when I wanted to

00:32:31.026 --> 00:32:32.386
go inside and get something

00:32:32.406 --> 00:32:34.307
to eat or drink, or you're like, Oh,

00:32:34.326 --> 00:32:34.906
they're not going to have

00:32:34.926 --> 00:32:36.387
what I want or whatever.

00:32:36.448 --> 00:32:36.907
Now it's like,

00:32:38.173 --> 00:32:39.835
Because growing up,

00:32:40.015 --> 00:32:40.974
quick trips were far away,

00:32:41.015 --> 00:32:43.195
so it was like a destination experience.

00:32:43.715 --> 00:32:45.136
And now that we have them, it's like, oh,

00:32:45.156 --> 00:32:45.457
yeah, well,

00:32:45.477 --> 00:32:46.917
they're an employee-owned company.

00:32:47.557 --> 00:32:48.798
They have their own dairy.

00:32:48.979 --> 00:32:50.578
They have their own sustainable practices.

00:32:50.858 --> 00:32:52.460
They do things that are

00:32:52.480 --> 00:32:53.359
consistent with the way I

00:32:53.400 --> 00:32:54.621
want to live my life and oh, well.

00:32:55.560 --> 00:32:56.541
I couldn't even tell you the

00:32:56.561 --> 00:32:57.481
price of gas at a quick

00:32:57.501 --> 00:32:58.663
trip compared to any other

00:32:58.702 --> 00:32:59.782
gas station because it

00:33:00.002 --> 00:33:01.784
never is part of my buying decision.

00:33:02.364 --> 00:33:02.784
It's like, yep,

00:33:03.284 --> 00:33:04.224
that experience fits in

00:33:04.265 --> 00:33:04.964
line with my value.

00:33:05.144 --> 00:33:05.846
And the experience, right?

00:33:05.986 --> 00:33:07.205
Their values fit in line and

00:33:07.226 --> 00:33:08.145
the experience fits in line.

00:33:08.547 --> 00:33:10.607
The money is third or fourth

00:33:10.647 --> 00:33:11.367
on the list of things I

00:33:11.387 --> 00:33:12.008
give a shit about.

00:33:13.469 --> 00:33:13.909
That makes sense.

00:33:13.949 --> 00:33:14.269
Also,

00:33:14.469 --> 00:33:16.170
the same reason I don't shop at

00:33:16.309 --> 00:33:16.930
certain places.

00:33:17.089 --> 00:33:18.590
There's certain places I refuse to shop.

00:33:19.693 --> 00:33:20.815
um yeah like I used to

00:33:20.855 --> 00:33:21.915
refuse to get dunkin donuts

00:33:21.976 --> 00:33:22.435
even though it was my

00:33:22.476 --> 00:33:23.676
favorite coffee because

00:33:23.696 --> 00:33:25.798
they used uh uh what do you

00:33:25.818 --> 00:33:28.520
call it uh styrofoam cups

00:33:28.580 --> 00:33:29.521
right and it was like five

00:33:29.561 --> 00:33:30.182
or six years ago they

00:33:30.201 --> 00:33:31.123
finally switched to paper

00:33:31.423 --> 00:33:32.904
and now I'm like yes I can

00:33:32.924 --> 00:33:34.165
have my dunkin and enjoy it

00:33:34.726 --> 00:33:35.926
but like that was I didn't

00:33:36.166 --> 00:33:38.388
shop there right and like I

00:33:38.429 --> 00:33:39.369
hate starbucks so it's like

00:33:39.390 --> 00:33:42.112
that sucked um so you know

00:33:42.132 --> 00:33:42.913
yeah whatever so yeah

00:33:42.932 --> 00:33:44.334
dunkin's my jam that is

00:33:44.354 --> 00:33:45.114
they're more sustainable

00:33:45.134 --> 00:33:45.775
good point I mean

00:33:47.115 --> 00:33:47.536
I actually,

00:33:47.556 --> 00:33:48.836
I think the price is the last

00:33:48.856 --> 00:33:49.758
thing I look at when it

00:33:49.817 --> 00:33:52.019
comes to a gas station.

00:33:52.420 --> 00:33:53.140
Most of the time it's

00:33:53.279 --> 00:33:57.143
convenience and what's close by.

00:33:57.163 --> 00:33:58.443
Yeah, I get it.

00:34:00.585 --> 00:34:01.566
But the same can be said

00:34:01.605 --> 00:34:05.127
about the waste industry.

00:34:06.209 --> 00:34:07.789
When I used, all right, for instance,

00:34:07.890 --> 00:34:08.230
I had,

00:34:08.489 --> 00:34:09.951
this is where Andy and I kind of defer.

00:34:10.972 --> 00:34:12.853
He had things that he would

00:34:12.893 --> 00:34:14.695
recycle and way more in

00:34:14.735 --> 00:34:15.375
depth than I would.

00:34:15.898 --> 00:34:16.679
But then I would have things

00:34:16.699 --> 00:34:18.900
I recycled he never even did at the time.

00:34:20.262 --> 00:34:23.342
And it all came down to resources.

00:34:23.864 --> 00:34:25.103
I just happened to fall upon

00:34:25.123 --> 00:34:26.244
a mattress recycler.

00:34:26.744 --> 00:34:28.045
And it was the only one in North Texas.

00:34:28.085 --> 00:34:29.586
They went all the way up to Oklahoma City.

00:34:30.186 --> 00:34:31.307
There's nothing else around.

00:34:33.228 --> 00:34:34.090
And I got in good with them.

00:34:34.130 --> 00:34:34.710
And the next thing you know,

00:34:34.730 --> 00:34:36.471
I'm getting paid to give

00:34:36.530 --> 00:34:39.632
them mattresses and box springs.

00:34:40.393 --> 00:34:41.634
But the coolest part about it,

00:34:41.693 --> 00:34:42.655
and I did use this as

00:34:42.715 --> 00:34:44.114
marketing because it was, I mean,

00:34:44.335 --> 00:34:44.735
why not?

00:34:45.427 --> 00:34:46.126
But they also,

00:34:46.547 --> 00:34:47.427
at the time when I first

00:34:47.728 --> 00:34:48.547
started doing business with them,

00:34:49.288 --> 00:34:52.188
half of their incoming product,

00:34:52.528 --> 00:34:54.489
when they would break down

00:34:54.509 --> 00:34:55.590
a king-size mattress,

00:34:55.610 --> 00:34:56.510
they would make two twins.

00:34:57.010 --> 00:34:58.030
One of those twin mattresses

00:34:58.070 --> 00:34:58.990
would go to a shelter.

00:34:59.951 --> 00:35:00.871
I thought that was pretty cool.

00:35:01.550 --> 00:35:02.211
And the other twin would

00:35:02.231 --> 00:35:03.931
obviously go to the market and get sold.

00:35:05.532 --> 00:35:06.253
So it's like, hey, look,

00:35:06.273 --> 00:35:07.313
we're doing the best we can

00:35:07.353 --> 00:35:07.992
with what we have.

00:35:08.413 --> 00:35:09.534
All the scraps they pulled out,

00:35:09.574 --> 00:35:11.134
all the springs and any

00:35:11.173 --> 00:35:11.893
kind of lumber that's

00:35:11.954 --> 00:35:13.554
inside the guts of a mattress,

00:35:13.994 --> 00:35:14.635
they recycled it.

00:35:15.224 --> 00:35:15.405
Right.

00:35:15.445 --> 00:35:16.326
And just throw it away.

00:35:17.085 --> 00:35:18.126
It helped their bottom dollar.

00:35:18.286 --> 00:35:19.407
But at the same time, they're like, look,

00:35:19.427 --> 00:35:20.367
we want to be responsible

00:35:20.467 --> 00:35:21.009
or else we wouldn't,

00:35:21.228 --> 00:35:22.690
we wouldn't try recycling mattresses.

00:35:22.730 --> 00:35:22.929
Right.

00:35:23.670 --> 00:35:25.711
So it's just one of those things.

00:35:25.751 --> 00:35:26.891
And I can tell you, even to this day,

00:35:26.952 --> 00:35:29.873
I cannot find another mattress recycler.

00:35:29.914 --> 00:35:31.355
That's, that's not them.

00:35:31.375 --> 00:35:32.436
They're the only ones.

00:35:33.275 --> 00:35:34.456
And I think they lead on the

00:35:34.516 --> 00:35:36.217
values rather than they leave on like,

00:35:36.418 --> 00:35:37.679
Hey, how lucrative is this business?

00:35:38.318 --> 00:35:38.920
Because they've changed

00:35:38.960 --> 00:35:39.980
ownership a couple of times.

00:35:40.681 --> 00:35:41.260
Actually, Stephanie,

00:35:41.300 --> 00:35:42.041
do you know any mattress

00:35:42.061 --> 00:35:43.081
recyclers in our area?

00:35:43.101 --> 00:35:44.202
There you go.

00:35:44.880 --> 00:35:45.661
Not offhand,

00:35:45.702 --> 00:35:47.005
but I can look into that for you.

00:35:47.686 --> 00:35:48.447
Well, we have one.

00:35:48.467 --> 00:35:49.489
So one of the things we're

00:35:49.509 --> 00:35:50.771
doing this quarter is we

00:35:50.811 --> 00:35:52.753
are evaluating all of our vendors.

00:35:53.936 --> 00:35:54.117
Okay.

00:35:55.746 --> 00:35:57.628
And seeing if there is a better process,

00:35:57.648 --> 00:36:00.030
better price, more sustainable.

00:36:00.050 --> 00:36:02.112
Like, so we went from like our e-ways,

00:36:02.132 --> 00:36:02.652
for example,

00:36:02.693 --> 00:36:04.275
we used to ship it on 24 foot trucks.

00:36:04.655 --> 00:36:05.695
Now we're shipping out semis.

00:36:06.336 --> 00:36:06.836
And so we're getting a

00:36:06.876 --> 00:36:07.557
better price for it.

00:36:07.737 --> 00:36:08.679
And it's not going this far.

00:36:09.199 --> 00:36:10.400
So it's like, well, that was a win-win,

00:36:10.880 --> 00:36:11.081
right?

00:36:11.101 --> 00:36:12.021
So we're shipping out, you know,

00:36:12.041 --> 00:36:13.143
so it's half the amount of

00:36:13.543 --> 00:36:15.485
miles on the road and it's

00:36:15.525 --> 00:36:16.947
not going as far to get processed.

00:36:16.967 --> 00:36:17.867
So we're like, yeah,

00:36:17.907 --> 00:36:18.949
we're all about that life.

00:36:19.644 --> 00:36:20.385
And that was because the

00:36:20.425 --> 00:36:21.367
company reached out to us.

00:36:22.027 --> 00:36:22.847
And so, yeah,

00:36:22.867 --> 00:36:24.469
when we're looking at all of

00:36:24.528 --> 00:36:25.309
our vendors right now,

00:36:25.349 --> 00:36:26.650
we're looking to see what

00:36:26.690 --> 00:36:27.492
other vendors are in the

00:36:27.592 --> 00:36:29.853
area and what other

00:36:29.893 --> 00:36:31.394
products we can ship to them.

00:36:31.414 --> 00:36:33.416
Cause I'm always looking to improve it.

00:36:33.436 --> 00:36:33.617
You know,

00:36:34.197 --> 00:36:35.139
there's some vendors I haven't

00:36:35.179 --> 00:36:37.601
changed in years and now it's like, well,

00:36:37.641 --> 00:36:38.300
we actually found out there

00:36:38.342 --> 00:36:39.922
is a second company that,

00:36:40.398 --> 00:36:41.760
a second used appliance

00:36:41.780 --> 00:36:42.900
store in Milwaukee.

00:36:43.481 --> 00:36:44.722
So now we have two vendors, right?

00:36:44.922 --> 00:36:46.483
Which allows us, if one is full up,

00:36:47.043 --> 00:36:47.844
it gives us flexibility.

00:36:47.864 --> 00:36:48.563
So we're not having to sit

00:36:48.603 --> 00:36:50.065
on product when it's not

00:36:50.105 --> 00:36:50.965
the most convenient time

00:36:51.005 --> 00:36:52.266
for one or the other of us, you know?

00:36:53.726 --> 00:36:54.748
So that works out really well.

00:36:57.268 --> 00:36:57.489
Yeah.

00:36:59.251 --> 00:36:59.550
What other...

00:37:00.815 --> 00:37:01.717
What other product lines

00:37:01.757 --> 00:37:02.958
from your perspective, Steph,

00:37:03.478 --> 00:37:04.480
have you seen that people,

00:37:04.539 --> 00:37:06.402
I call them product lines, waste streams,

00:37:07.182 --> 00:37:07.682
product lines.

00:37:07.943 --> 00:37:08.884
Have you seen that people

00:37:08.963 --> 00:37:10.865
are like completely dumbfounded?

00:37:10.885 --> 00:37:11.327
Like, oh yeah,

00:37:11.347 --> 00:37:12.347
I didn't know you could recycle that.

00:37:15.344 --> 00:37:16.545
PPE, actually.

00:37:16.885 --> 00:37:18.128
So if you have like a

00:37:18.208 --> 00:37:19.369
laboratory or something,

00:37:19.469 --> 00:37:21.871
so there are haulers that

00:37:21.891 --> 00:37:22.972
will recycle that.

00:37:23.032 --> 00:37:24.753
So it could be like the scrubs, basically,

00:37:24.773 --> 00:37:26.394
you'd see like at a health care center,

00:37:26.414 --> 00:37:26.635
too.

00:37:26.715 --> 00:37:30.179
So the shoe covers, things like that.

00:37:30.918 --> 00:37:32.119
Those can be there are

00:37:32.219 --> 00:37:33.581
companies that will take that from you.

00:37:34.422 --> 00:37:35.782
And we've also looked at and

00:37:35.822 --> 00:37:36.623
talked with companies that

00:37:36.643 --> 00:37:38.702
may be purchasing reusable PPE instead,

00:37:38.742 --> 00:37:39.603
things you could wash

00:37:40.063 --> 00:37:41.824
instead of like the disposable smocks.

00:37:42.405 --> 00:37:43.565
So that is one area that can

00:37:43.585 --> 00:37:44.804
be a savings over time,

00:37:45.324 --> 00:37:46.505
initial upfront cost

00:37:46.965 --> 00:37:47.746
because you're buying an

00:37:47.985 --> 00:37:49.387
item that could be washed instead.

00:37:49.487 --> 00:37:50.726
But yeah,

00:37:50.746 --> 00:37:52.447
that is something that can be collected.

00:37:52.467 --> 00:37:54.748
I'm trying to think of some others.

00:37:54.768 --> 00:37:59.250
I haven't heard of that.

00:37:59.469 --> 00:37:59.769
I know.

00:37:59.829 --> 00:38:00.849
So I used to work in medical

00:38:00.889 --> 00:38:02.670
waste processing and we would get,

00:38:04.706 --> 00:38:05.947
scrubs and stuff or, you know,

00:38:06.007 --> 00:38:08.369
gowns that were trashed.

00:38:08.389 --> 00:38:12.251
I mean, just blood or other things,

00:38:12.351 --> 00:38:13.572
and we would destroy them

00:38:14.213 --> 00:38:15.753
in our autoclave.

00:38:15.773 --> 00:38:17.795
See, it's interesting, Andy,

00:38:17.815 --> 00:38:18.516
because I actually,

00:38:18.536 --> 00:38:21.958
my first CDL job that

00:38:21.998 --> 00:38:22.818
requires a commercial

00:38:22.858 --> 00:38:24.260
driver's license was

00:38:24.300 --> 00:38:26.940
working for a hospital

00:38:27.282 --> 00:38:29.322
supply company with a main

00:38:29.382 --> 00:38:31.043
focus in their linens department.

00:38:31.967 --> 00:38:33.329
So I had to go all around

00:38:33.409 --> 00:38:34.730
Seattle and the surrounding area,

00:38:35.150 --> 00:38:36.190
big old tractor trailer,

00:38:36.590 --> 00:38:38.472
filling up carts of nasty

00:38:38.552 --> 00:38:39.534
ass linen and then give

00:38:39.574 --> 00:38:40.594
them clean linen in return.

00:38:41.536 --> 00:38:42.896
And the company I worked for,

00:38:43.637 --> 00:38:47.101
they had a facility that state of the art,

00:38:47.141 --> 00:38:47.820
they just moved in this

00:38:47.900 --> 00:38:49.882
brand new facility that did

00:38:50.163 --> 00:38:51.804
reverse osmosis in their washing.

00:38:52.425 --> 00:38:53.626
No matter what the condition

00:38:53.646 --> 00:38:54.427
of the linen was,

00:38:54.567 --> 00:38:56.369
they cleaned and sanitized

00:38:56.409 --> 00:38:57.690
it and it was right back out there.

00:38:58.206 --> 00:38:59.606
No, I understand that.

00:39:00.007 --> 00:39:02.288
So when I did medical waste,

00:39:03.329 --> 00:39:04.509
I strangely know a lot

00:39:04.528 --> 00:39:07.391
about the laundry industry,

00:39:07.431 --> 00:39:08.731
especially when it comes to hospitals.

00:39:08.811 --> 00:39:10.112
It's an interesting industry.

00:39:10.472 --> 00:39:11.773
I've been to the Clean Show.

00:39:11.873 --> 00:39:13.094
If you've never been to the

00:39:13.213 --> 00:39:13.813
Clean Show... Never been to

00:39:13.833 --> 00:39:14.434
the Clean Show.

00:39:14.934 --> 00:39:16.255
The Clean Show, I've been to it.

00:39:16.615 --> 00:39:18.157
I went there in New Orleans in 19...

00:39:22.081 --> 00:39:23.362
It is laundry nerds.

00:39:23.402 --> 00:39:24.643
These guys talk laundry.

00:39:24.663 --> 00:39:25.923
They talk dry cleaner.

00:39:26.923 --> 00:39:27.884
And yeah, in that industry,

00:39:27.903 --> 00:39:29.103
they're always looking for

00:39:29.485 --> 00:39:30.485
environmentally responsible

00:39:30.505 --> 00:39:31.585
ways because generally,

00:39:31.925 --> 00:39:35.786
when you can use less soap, less energy,

00:39:35.846 --> 00:39:37.626
less water, it's going to be less money.

00:39:37.726 --> 00:39:39.487
It is profit-driven first

00:39:40.088 --> 00:39:41.128
environmental responsibility.

00:39:41.427 --> 00:39:42.027
No doubt about it.

00:39:42.487 --> 00:39:44.568
I was with a company that

00:39:44.608 --> 00:39:45.608
was selling for a company

00:39:45.628 --> 00:39:47.469
that sold UV light systems that would...

00:39:48.880 --> 00:39:49.900
Energize the water ahead of

00:39:49.940 --> 00:39:50.820
time so you can use less

00:39:50.840 --> 00:39:51.541
soap and da-da-da.

00:39:51.601 --> 00:39:53.802
Anyways, now I'm way going nerd off.

00:39:54.864 --> 00:39:56.864
No, when we had it, it was always gowns.

00:39:56.885 --> 00:39:57.585
So that's interesting that

00:39:57.606 --> 00:39:58.867
you can do gowns and

00:39:59.007 --> 00:39:59.947
booties and things that

00:40:00.007 --> 00:40:01.527
were one time used

00:40:01.568 --> 00:40:03.869
disposable and get use out of them.

00:40:04.050 --> 00:40:06.871
It's like one thing to have, yeah,

00:40:07.291 --> 00:40:09.634
like your scrubs, I guess,

00:40:09.673 --> 00:40:11.994
like those I'm used to just being reused.

00:40:12.476 --> 00:40:13.356
So that's interesting that

00:40:13.376 --> 00:40:14.077
you can use those.

00:40:16.215 --> 00:40:17.496
I don't come across those too often.

00:40:18.257 --> 00:40:18.677
Thankfully.

00:40:19.257 --> 00:40:20.639
I'm out of the medical world.

00:40:21.920 --> 00:40:22.780
You ever had any experience

00:40:22.820 --> 00:40:23.601
with horse shit?

00:40:27.103 --> 00:40:27.824
I'm just saying.

00:40:28.646 --> 00:40:29.646
Casey found a way to make

00:40:29.706 --> 00:40:30.447
money on horse shit.

00:40:31.027 --> 00:40:32.349
He got paid on the front end to haul it,

00:40:32.608 --> 00:40:33.210
and someone else paid him

00:40:33.230 --> 00:40:34.371
on the back end because they wanted it.

00:40:35.090 --> 00:40:37.172
And so we did an analysis on

00:40:37.193 --> 00:40:37.853
one of our very first

00:40:37.893 --> 00:40:41.717
episodes on the commodity

00:40:41.757 --> 00:40:42.378
price of horse shit.

00:40:42.398 --> 00:40:43.018
You get a haircut?

00:40:43.177 --> 00:40:43.498
Jesus.

00:40:44.697 --> 00:40:46.159
I had to look pretty last weekend.

00:40:46.639 --> 00:40:47.880
Oh, yeah, yeah, yeah, yeah.

00:40:47.920 --> 00:40:51.943
Casey's a VP of sales for a nonprofit,

00:40:51.983 --> 00:40:52.864
so he's rocking the shirt,

00:40:52.885 --> 00:40:54.246
the gallon few.

00:40:56.728 --> 00:40:57.349
VP of sales.

00:40:57.409 --> 00:40:58.690
I like that, though.

00:40:58.730 --> 00:40:59.331
Development director.

00:40:59.351 --> 00:40:59.710
I don't know.

00:41:00.391 --> 00:41:00.692
Whatever.

00:41:01.672 --> 00:41:02.653
Fucking titles are bullshit.

00:41:03.193 --> 00:41:04.695
Speaking of titles being bullshit,

00:41:04.715 --> 00:41:05.757
what is your title there, Steph?

00:41:06.958 --> 00:41:08.880
Senior project manager at Wastecap.

00:41:09.753 --> 00:41:10.695
Senior project manager.

00:41:10.974 --> 00:41:12.255
She put the senior on there

00:41:12.275 --> 00:41:14.777
because she's awesome like that.

00:41:15.157 --> 00:41:16.557
She had no regular fucking PM.

00:41:18.719 --> 00:41:19.400
I hate titles.

00:41:19.739 --> 00:41:20.800
Titles are the dumbest.

00:41:21.541 --> 00:41:21.840
Whatever.

00:41:23.342 --> 00:41:24.121
We just put an offer letter

00:41:24.161 --> 00:41:25.262
out to a guy and his title

00:41:25.282 --> 00:41:26.202
is integrator because

00:41:26.242 --> 00:41:27.603
that's what the title is on EOS.

00:41:27.983 --> 00:41:28.284
I'm like,

00:41:28.304 --> 00:41:29.764
general manager sounds fucking stupid.

00:41:30.666 --> 00:41:31.606
You're the integrator.

00:41:32.367 --> 00:41:34.228
Integrator.

00:41:34.288 --> 00:41:37.009
Take my ideas and integrate them.

00:41:37.329 --> 00:41:37.590
That's it.

00:41:38.699 --> 00:41:40.920
The do-world things and make

00:41:40.940 --> 00:41:41.621
people do the thing.

00:41:42.641 --> 00:41:45.523
I just think I hate titles.

00:41:45.744 --> 00:41:47.244
Now we're just getting on a tangent.

00:41:47.304 --> 00:41:47.945
Actually,

00:41:47.965 --> 00:41:49.405
this is the longest we've ever

00:41:49.445 --> 00:41:52.047
had an actual interview of non-tangents.

00:41:53.547 --> 00:41:54.369
I will say,

00:41:54.449 --> 00:41:55.750
I used to have a title as Top

00:41:55.769 --> 00:41:57.250
Dog back in the early days.

00:41:58.150 --> 00:41:59.831
It was on my business card and everything.

00:42:00.371 --> 00:42:00.751
Oh, really?

00:42:00.771 --> 00:42:02.733
Yeah.

00:42:02.994 --> 00:42:05.175
HMFIC is the only title I fucking need.

00:42:06.528 --> 00:42:08.050
Uh, Casey knows, you know, HMF,

00:42:08.110 --> 00:42:09.389
I see Stephanie ever heard that one.

00:42:10.650 --> 00:42:12.251
And motherfucker in charge.

00:42:12.431 --> 00:42:12.811
There you go.

00:42:13.012 --> 00:42:13.811
Oh, all right.

00:42:13.893 --> 00:42:14.492
It's a military.

00:42:14.693 --> 00:42:17.833
It's a, it's a total military thing.

00:42:18.014 --> 00:42:19.054
When someone walks in, they're like,

00:42:19.114 --> 00:42:19.755
I'm the HMF.

00:42:19.815 --> 00:42:20.135
I see.

00:42:20.655 --> 00:42:22.876
They probably are because you don't like,

00:42:22.916 --> 00:42:23.356
that's the.

00:42:24.556 --> 00:42:26.597
Again, whatever.

00:42:26.697 --> 00:42:27.199
It don't matter.

00:42:27.298 --> 00:42:28.298
It doesn't matter what rank

00:42:28.358 --> 00:42:29.059
is on your chest.

00:42:29.360 --> 00:42:29.980
It does not matter.

00:42:30.000 --> 00:42:30.579
Your pay grade.

00:42:30.980 --> 00:42:31.681
You're the HMF.

00:42:31.740 --> 00:42:32.041
I see.

00:42:33.766 --> 00:42:34.085
That's it.

00:42:34.487 --> 00:42:35.168
All bets are off.

00:42:35.949 --> 00:42:36.548
All right.

00:42:36.568 --> 00:42:37.449
So you have a podcast.

00:42:37.469 --> 00:42:38.110
Let's talk about your

00:42:38.150 --> 00:42:39.353
podcast for shits and giggles.

00:42:40.427 --> 00:42:43.869
Yeah, it's called Person and Planet.

00:42:43.929 --> 00:42:45.510
So anything sustainability

00:42:45.550 --> 00:42:46.452
and wellness related.

00:42:46.552 --> 00:42:48.432
So I started podcasting back in 2019.

00:42:48.532 --> 00:42:50.514
I had two separate ones and

00:42:50.554 --> 00:42:51.534
I basically merged it

00:42:51.574 --> 00:42:52.235
together because

00:42:52.275 --> 00:42:53.217
sustainability and wellness

00:42:53.257 --> 00:42:53.956
is so connected.

00:42:54.056 --> 00:42:55.898
So yeah, it's been fun.

00:42:56.139 --> 00:42:56.838
You should be on it too.

00:42:56.858 --> 00:42:57.800
I know we talked about that,

00:42:57.840 --> 00:42:58.981
that you'll be a guest sometime.

00:42:59.081 --> 00:43:00.282
So we'll set that up.

00:43:00.922 --> 00:43:01.362
We'll talk about

00:43:01.382 --> 00:43:02.463
sustainability and wellness.

00:43:02.523 --> 00:43:03.704
I'm fucking sustainable and...

00:43:04.605 --> 00:43:06.445
Well, I mean, I got high cholesterol.

00:43:07.065 --> 00:43:08.166
I got high cholesterol and

00:43:08.166 --> 00:43:09.067
10 extra pounds.

00:43:09.146 --> 00:43:10.427
Other than that, I'm fucking golden.

00:43:11.047 --> 00:43:12.307
Actually, Stephanie was at,

00:43:12.628 --> 00:43:13.628
my brother Isaac unveiled a

00:43:13.668 --> 00:43:14.289
new piece of art.

00:43:14.708 --> 00:43:15.949
So Stephanie came here.

00:43:15.969 --> 00:43:18.231
How'd you meet Isaac?

00:43:18.251 --> 00:43:18.831
I don't even know how this

00:43:18.851 --> 00:43:19.530
whole story went.

00:43:19.570 --> 00:43:20.692
She just threw up my warehouse one day.

00:43:21.251 --> 00:43:22.032
know each other for a few

00:43:22.052 --> 00:43:23.333
years now actually so I ran

00:43:23.393 --> 00:43:25.215
a magazine before covid

00:43:25.414 --> 00:43:27.275
actually called mudita and

00:43:27.335 --> 00:43:28.876
he was in an article in

00:43:28.916 --> 00:43:30.597
that magazine and yeah so

00:43:30.617 --> 00:43:32.980
we recorded a podcast so

00:43:33.219 --> 00:43:34.059
he'll be on an upcoming

00:43:34.099 --> 00:43:35.601
episode too yeah and I have

00:43:35.621 --> 00:43:36.282
a piece of his artwork

00:43:36.302 --> 00:43:37.202
behind me too actually

00:43:38.382 --> 00:43:38.784
There you go.

00:43:39.164 --> 00:43:40.465
You blocked out your, yeah.

00:43:40.485 --> 00:43:41.746
So, so she, I don't know,

00:43:41.766 --> 00:43:42.768
maybe a month ago she was,

00:43:42.788 --> 00:43:43.568
she came in the warehouse

00:43:43.648 --> 00:43:45.210
and then saw the,

00:43:46.032 --> 00:43:47.193
for Isaac's studio and then

00:43:47.253 --> 00:43:47.914
saw a little bit of the

00:43:47.954 --> 00:43:48.855
recycling operations.

00:43:48.894 --> 00:43:51.038
And then two weeks ago, Isaac unveiled,

00:43:51.057 --> 00:43:53.099
yeah, actually two weeks ago yesterday,

00:43:53.460 --> 00:43:54.621
Isaac unveiled a new piece of art.

00:43:54.942 --> 00:43:56.123
And so I was there and then

00:43:56.164 --> 00:43:57.324
she was there and we caught up and.

00:43:58.186 --> 00:43:59.545
Dove a little deeper, and now here we are.

00:43:59.565 --> 00:44:00.567
Because I was like, oh,

00:44:00.646 --> 00:44:01.646
I knew she worked at WasteCap,

00:44:01.686 --> 00:44:02.447
so that was interesting.

00:44:03.666 --> 00:44:04.547
Because WasteCap was the

00:44:04.586 --> 00:44:05.387
company that did the first

00:44:05.427 --> 00:44:06.268
certification for us.

00:44:06.288 --> 00:44:08.307
They came in, figured out how much,

00:44:08.387 --> 00:44:09.228
what percentage of the

00:44:09.268 --> 00:44:10.148
material we brought back

00:44:10.188 --> 00:44:12.568
here did not go to the landfill, right?

00:44:12.809 --> 00:44:13.889
It's math, right?

00:44:13.909 --> 00:44:14.148
I mean,

00:44:14.168 --> 00:44:15.108
so now we do all our own

00:44:15.148 --> 00:44:17.269
self-reporting because I data everything.

00:44:17.849 --> 00:44:19.449
Like this weekend, we did an e-waste event,

00:44:20.391 --> 00:44:21.451
and I went and filed numbers.

00:44:21.570 --> 00:44:22.550
Our scale broke the other day,

00:44:22.570 --> 00:44:23.271
so now we have to wait

00:44:23.291 --> 00:44:24.710
until we ship it before we get weights.

00:44:25.152 --> 00:44:26.271
But it's between 12,000 and 14,000 pounds.

00:44:27.981 --> 00:44:31.003
So it's 26 Gaylords.

00:44:31.443 --> 00:44:32.342
And my hillbilly math is

00:44:32.382 --> 00:44:33.864
Gaylords are an average 500 pounds.

00:44:34.644 --> 00:44:38.367
How did the scale break?

00:44:38.387 --> 00:44:39.487
The scale's working.

00:44:39.666 --> 00:44:40.248
We hit the wire.

00:44:40.668 --> 00:44:42.708
Forklift, wire, clip, pinch.

00:44:43.268 --> 00:44:44.050
Turns out you can't go to

00:44:44.090 --> 00:44:45.831
the Home Depot and there's

00:44:45.871 --> 00:44:47.672
no more Radio Shacks to go

00:44:47.711 --> 00:44:50.293
buy a special high-speed fancy wire.

00:44:50.313 --> 00:44:51.173
So we had to go on the internet.

00:44:51.193 --> 00:44:52.074
So now we're waiting for

00:44:54.494 --> 00:44:56.076
Amazon or whomever to show us the wire.

00:44:56.876 --> 00:44:57.177
Gotcha.

00:44:58.280 --> 00:44:59.161
Oh, 100% preventable.

00:44:59.201 --> 00:44:59.440
Yeah.

00:44:59.460 --> 00:45:00.300
So now we have to change.

00:45:00.320 --> 00:45:00.661
Oh, yeah.

00:45:00.961 --> 00:45:02.202
Because the scale's here and

00:45:02.222 --> 00:45:03.043
the wire goes straight up

00:45:03.063 --> 00:45:03.603
because that's where the

00:45:03.643 --> 00:45:05.425
reader is and put the big

00:45:05.485 --> 00:45:06.344
end and the little end.

00:45:06.786 --> 00:45:06.965
Yeah.

00:45:06.985 --> 00:45:09.007
So now I need to... So when I redo it,

00:45:09.347 --> 00:45:10.027
I'm going to run the wire

00:45:10.047 --> 00:45:12.048
to the left and then put a channel.

00:45:13.369 --> 00:45:13.949
So that way,

00:45:13.969 --> 00:45:15.351
if you put the pallet straight on,

00:45:15.791 --> 00:45:17.112
the likelihood of you hitting it is less.

00:45:17.592 --> 00:45:18.313
Not zero.

00:45:19.474 --> 00:45:19.813
OSHA.

00:45:20.355 --> 00:45:22.655
Also, we've had that scale for six years,

00:45:22.715 --> 00:45:23.637
five years, however long.

00:45:23.956 --> 00:45:24.257
I remember I...

00:45:25.588 --> 00:45:26.389
I can't remember if we paid

00:45:26.469 --> 00:45:27.469
money for it or we did an

00:45:27.530 --> 00:45:28.570
exchange for a job.

00:45:28.590 --> 00:45:29.492
I remember everyone was like,

00:45:29.552 --> 00:45:30.192
why are you getting a scale?

00:45:30.211 --> 00:45:30.452
I was like,

00:45:30.472 --> 00:45:31.172
because we're going to have

00:45:31.213 --> 00:45:31.893
pallets someday.

00:45:32.094 --> 00:45:33.074
And they're like, seriously?

00:45:33.114 --> 00:45:35.096
I'm like, yeah.

00:45:35.456 --> 00:45:36.556
And we've had a scale ever since.

00:45:36.597 --> 00:45:37.777
It's only moved one time.

00:45:38.838 --> 00:45:40.539
So we moved it from the

00:45:40.699 --> 00:45:42.019
middle floor to the sorting

00:45:42.061 --> 00:45:43.460
room into our outbound room now.

00:45:44.902 --> 00:45:45.762
Fucking scale is awesome.

00:45:46.344 --> 00:45:47.184
And that's how I know I'm 10

00:45:47.184 --> 00:45:47.704
pounds overweight,

00:45:47.945 --> 00:45:48.684
because I go step on it

00:45:48.724 --> 00:45:49.186
every now and then.

00:45:49.206 --> 00:45:49.726
And I was like, oh,

00:45:50.786 --> 00:45:51.887
pants are a little tight this week.

00:45:53.307 --> 00:45:53.588
Yeah.

00:45:54.554 --> 00:45:55.114
I'm a bachelor.

00:45:55.134 --> 00:45:56.114
I cook for myself now.

00:45:56.175 --> 00:45:59.396
So, uh, that leads to instant weight gain,

00:46:00.235 --> 00:46:01.476
less walking, more eating.

00:46:01.617 --> 00:46:02.277
Let's fucking go.

00:46:03.496 --> 00:46:05.038
Uh, all right.

00:46:05.398 --> 00:46:06.177
We've got the podcast.

00:46:06.197 --> 00:46:06.818
We've got the waste cap.

00:46:06.838 --> 00:46:07.619
What did we not cover?

00:46:07.878 --> 00:46:09.418
I, this was the most Casey.

00:46:09.438 --> 00:46:09.900
I'm not lying.

00:46:09.940 --> 00:46:10.840
This was the most interview

00:46:10.860 --> 00:46:11.400
interview ever.

00:46:11.940 --> 00:46:13.001
We didn't go on tangents.

00:46:13.081 --> 00:46:14.942
I didn't tell any old man folksy stories.

00:46:15.842 --> 00:46:19.583
We just, we all about the business.

00:46:20.724 --> 00:46:23.585
So you're a nonprofit waste cap is right.

00:46:23.844 --> 00:46:24.025
Yeah.

00:46:25.157 --> 00:46:25.980
How large are you?

00:46:26.581 --> 00:46:27.987
How big is the company?

00:46:29.552 --> 00:46:30.393
Pretty small right now.

00:46:30.514 --> 00:46:32.514
So there's three of us employees,

00:46:32.594 --> 00:46:34.775
but it's grown and shrunken

00:46:34.815 --> 00:46:35.235
over the years.

00:46:35.275 --> 00:46:36.416
So we used to actually have

00:46:36.436 --> 00:46:39.976
a restore before COVID at our location.

00:46:40.036 --> 00:46:41.818
We're near the Pabst Mansion in Milwaukee.

00:46:41.878 --> 00:46:43.057
So we actually had the store

00:46:43.077 --> 00:46:43.717
where we'd have a lot of

00:46:43.737 --> 00:46:45.079
these reclaimed materials

00:46:45.179 --> 00:46:46.980
and some local breweries, for example,

00:46:47.000 --> 00:46:48.360
have some bar setups and

00:46:48.380 --> 00:46:50.201
systems that were reclaimed items.

00:46:50.760 --> 00:46:52.402
And we had a much bigger staff then,

00:46:52.442 --> 00:46:53.621
but since then it's been a bit smaller,

00:46:53.641 --> 00:46:54.842
but we're looking to grow

00:46:54.902 --> 00:46:56.342
again and build that team

00:46:56.382 --> 00:46:57.764
and have a few more project managers.

00:46:57.844 --> 00:46:58.344
So yeah.

00:47:00.282 --> 00:47:01.001
That sounds cool.

00:47:01.963 --> 00:47:02.163
Yeah.

00:47:02.342 --> 00:47:03.063
I'm on a nonprofit.

00:47:03.083 --> 00:47:04.103
We have a staff of five.

00:47:04.403 --> 00:47:04.963
So I hear you.

00:47:06.364 --> 00:47:07.666
Yeah.

00:47:07.925 --> 00:47:09.646
Everyone wears any grant writing tips.

00:47:09.686 --> 00:47:10.226
Let me know.

00:47:10.246 --> 00:47:12.728
Yeah, absolutely.

00:47:12.748 --> 00:47:14.009
A hundred percent.

00:47:14.769 --> 00:47:15.150
Yeah.

00:47:15.469 --> 00:47:16.710
Yeah.

00:47:16.751 --> 00:47:17.490
Cool.

00:47:17.650 --> 00:47:18.992
So what's a,

00:47:19.032 --> 00:47:20.012
what's one of the ways that

00:47:20.052 --> 00:47:20.833
y'all educate?

00:47:20.992 --> 00:47:22.653
I mean, do y'all do mass education at all?

00:47:22.673 --> 00:47:24.974
And y'all do kind of, I mean,

00:47:25.074 --> 00:47:27.016
I wouldn't say a podcast as

00:47:27.056 --> 00:47:27.976
much as like maybe like a,

00:47:29.884 --> 00:47:31.489
a class type video series or

00:47:31.509 --> 00:47:32.813
how do y'all reach how do

00:47:32.833 --> 00:47:34.016
y'all reach your target audience

00:47:35.378 --> 00:47:36.760
Yeah, I mean, it's, you know,

00:47:36.920 --> 00:47:38.201
a lot of different like

00:47:38.240 --> 00:47:39.563
networking events and conferences,

00:47:39.603 --> 00:47:40.182
for example.

00:47:40.202 --> 00:47:43.186
So like we attended the WMP

00:47:43.206 --> 00:47:44.746
conference a week or two ago,

00:47:44.766 --> 00:47:47.168
the big holler conference

00:47:47.208 --> 00:47:48.230
was in the Dells this year.

00:47:48.289 --> 00:47:49.831
So that's really a good way

00:47:49.931 --> 00:47:51.271
to meet and talk with these

00:47:51.291 --> 00:47:52.733
companies one on one and

00:47:52.753 --> 00:47:53.815
just building relationships.

00:47:54.215 --> 00:47:55.456
So it could be maybe a

00:47:55.496 --> 00:47:56.677
company that has a tracking

00:47:56.717 --> 00:47:58.318
software for products or

00:47:58.418 --> 00:47:59.739
waste and we can partner

00:47:59.780 --> 00:48:01.681
with them and refer based

00:48:01.701 --> 00:48:02.521
on our services and

00:48:03.101 --> 00:48:04.322
So that would be one way.

00:48:04.623 --> 00:48:05.963
And yeah, just basically networking.

00:48:06.003 --> 00:48:08.804
So in Milwaukee with different, you know,

00:48:08.824 --> 00:48:09.664
construction companies,

00:48:09.764 --> 00:48:10.844
architecture companies.

00:48:11.364 --> 00:48:12.766
So really looking at their

00:48:12.806 --> 00:48:13.746
construction projects.

00:48:13.786 --> 00:48:15.806
So helping them as they go along.

00:48:17.034 --> 00:48:18.594
or even after the fact too.

00:48:19.375 --> 00:48:19.514
Um,

00:48:19.775 --> 00:48:21.215
and then of course with the companies too,

00:48:21.255 --> 00:48:22.474
to look at, you know,

00:48:22.516 --> 00:48:23.255
what are they doing?

00:48:23.295 --> 00:48:24.275
What can they change?

00:48:24.876 --> 00:48:26.476
Um, of course in a cost effective way,

00:48:26.516 --> 00:48:27.137
because it's always more

00:48:27.177 --> 00:48:27.996
difficult when you have

00:48:28.016 --> 00:48:29.516
like a smaller profit

00:48:29.556 --> 00:48:31.277
margin and less flexibility

00:48:31.318 --> 00:48:32.757
versus when you're starting from day one.

00:48:32.777 --> 00:48:34.898
Um, but yeah, so.

00:48:36.998 --> 00:48:37.179
Cool.

00:48:40.000 --> 00:48:40.699
This is why I'm not in the

00:48:40.719 --> 00:48:41.440
nonprofit world.

00:48:42.340 --> 00:48:42.661
I, uh,

00:48:43.952 --> 00:48:44.172
Well, no,

00:48:44.413 --> 00:48:45.873
that was our original plan was

00:48:46.153 --> 00:48:47.474
Isaac and I, we're going to do nonprofit.

00:48:47.514 --> 00:48:48.474
We're going to do consulting.

00:48:48.494 --> 00:48:50.275
I remember that with the Wastecap guys.

00:48:50.335 --> 00:48:50.934
And it's like,

00:48:52.356 --> 00:48:53.516
you're spending like three

00:48:53.536 --> 00:48:54.115
quarters of your time

00:48:54.155 --> 00:48:55.157
trying to figure out how to

00:48:55.297 --> 00:48:56.536
stay in business instead of

00:48:57.697 --> 00:48:58.338
doing the thing.

00:48:58.938 --> 00:48:59.797
And that's why we went from

00:48:59.898 --> 00:49:01.099
consulting to junk removal,

00:49:01.119 --> 00:49:02.199
like instantly.

00:49:02.219 --> 00:49:03.320
Because I realized no one

00:49:03.340 --> 00:49:04.500
was going to pay me for my opinion.

00:49:05.659 --> 00:49:07.101
And at the time when it came

00:49:07.161 --> 00:49:08.141
to like grants or even

00:49:08.161 --> 00:49:08.960
having a resale shop,

00:49:09.001 --> 00:49:10.061
it's like Wastecap was

00:49:10.081 --> 00:49:11.561
already doing it and doing it well.

00:49:11.641 --> 00:49:13.003
Like, why would I compete there?

00:49:14.184 --> 00:49:15.025
And obviously,

00:49:15.045 --> 00:49:17.608
I wasn't going to go get a job.

00:49:17.648 --> 00:49:18.449
That's not terrible.

00:49:20.251 --> 00:49:23.873
I had a conversation with my aunt today.

00:49:23.893 --> 00:49:24.273
She was here.

00:49:24.293 --> 00:49:25.715
She owns an antique store.

00:49:26.356 --> 00:49:27.336
And she was talking about my

00:49:27.356 --> 00:49:27.958
great-grandfather,

00:49:27.978 --> 00:49:28.938
who I often talk about.

00:49:29.318 --> 00:49:29.920
And basically,

00:49:29.960 --> 00:49:31.501
he was a functional

00:49:31.541 --> 00:49:33.523
alcoholic that could run a

00:49:33.563 --> 00:49:34.943
business in scrap.

00:49:35.864 --> 00:49:37.405
And he had two scrapyards

00:49:37.445 --> 00:49:38.907
and a landfill by the time he died.

00:49:38.927 --> 00:49:40.969
It was like, he was unemployable,

00:49:41.469 --> 00:49:42.751
but he knew how to work, right?

00:49:42.791 --> 00:49:44.132
It's like, couldn't keep a job.

00:49:44.192 --> 00:49:44.873
Couldn't like show up,

00:49:44.893 --> 00:49:46.853
but knew how to crank.

00:49:47.335 --> 00:49:49.516
So me, I don't, I don't drink.

00:49:49.556 --> 00:49:51.759
So I'm just, I'm a functional workaholic.

00:49:52.599 --> 00:49:54.960
And yet I'm basically unemployable.

00:49:55.260 --> 00:49:57.242
So my brother, Isaac is unemployable,

00:49:57.302 --> 00:49:57.422
right?

00:49:57.463 --> 00:49:58.824
That's why he's an artist in his studio.

00:49:58.864 --> 00:49:59.164
My brother,

00:49:59.184 --> 00:50:00.505
Tyler is definitely unemployable.

00:50:00.965 --> 00:50:02.427
He hasn't had an address in

00:50:02.427 --> 00:50:03.568
15 years and lives in the,

00:50:04.371 --> 00:50:06.175
the foothills of a mountain in Hawaii,

00:50:06.576 --> 00:50:08.739
like some people are more

00:50:08.800 --> 00:50:10.443
unemployable than others, you know?

00:50:10.483 --> 00:50:11.304
And that's even why people

00:50:11.324 --> 00:50:12.347
get in the jungle game.

00:50:12.746 --> 00:50:13.489
It's like, there are,

00:50:14.541 --> 00:50:15.563
They are of the employee.

00:50:15.583 --> 00:50:16.903
They don't want to be of the employee.

00:50:17.463 --> 00:50:18.505
I tell people it takes a lot

00:50:18.545 --> 00:50:20.505
of work to not have a job.

00:50:20.885 --> 00:50:21.706
Stephanie, you know that.

00:50:21.766 --> 00:50:22.126
I mean,

00:50:22.226 --> 00:50:23.887
you freelance for years and then

00:50:24.768 --> 00:50:26.369
you still have your own business.

00:50:26.750 --> 00:50:29.211
It takes a lot of work to

00:50:29.251 --> 00:50:30.492
get out in this world and

00:50:30.672 --> 00:50:33.414
not have a job and live a happy,

00:50:33.434 --> 00:50:35.056
healthy life because we

00:50:35.076 --> 00:50:35.496
still live in a

00:50:35.536 --> 00:50:36.677
capitalistic society where

00:50:36.717 --> 00:50:37.597
we've got bills and shit.

00:50:38.492 --> 00:50:40.536
So actually, let's talk about Europe.

00:50:40.576 --> 00:50:42.057
So you lived in Europe for a period.

00:50:42.597 --> 00:50:44.541
How did the Europeans view

00:50:45.882 --> 00:50:48.146
waste recycling different

00:50:48.166 --> 00:50:48.847
from the Americans?

00:50:50.699 --> 00:50:52.621
So I've lived in Europe twice now.

00:50:52.701 --> 00:50:53.661
So the most recently I was

00:50:53.722 --> 00:50:54.762
in Germany for two years.

00:50:55.782 --> 00:50:57.804
It's definitely more of,

00:50:57.985 --> 00:50:59.505
it's more ingrained into the way of life.

00:50:59.585 --> 00:51:01.887
It's more common there.

00:51:02.407 --> 00:51:03.768
I mean, for example, in Germany,

00:51:03.867 --> 00:51:06.409
they have glass sorting by colored glass.

00:51:06.489 --> 00:51:07.710
So it's, you know,

00:51:07.771 --> 00:51:09.831
very specific and only on Sundays.

00:51:10.992 --> 00:51:12.934
Because there's certain days

00:51:12.954 --> 00:51:13.873
you can get in trouble for

00:51:13.914 --> 00:51:15.255
like throwing the glass

00:51:15.295 --> 00:51:16.014
because it's too loud.

00:51:16.054 --> 00:51:16.655
It's quite funny.

00:51:16.974 --> 00:51:17.715
So there's like certain

00:51:17.735 --> 00:51:19.215
times of day that you can

00:51:19.275 --> 00:51:20.916
and cannot dispose of the glass.

00:51:20.976 --> 00:51:23.177
But anyway, so it's very much ingrained.

00:51:23.378 --> 00:51:25.219
And I was in Freiburg,

00:51:25.498 --> 00:51:27.079
the second city I lived in most recently.

00:51:27.480 --> 00:51:28.719
They have actually a

00:51:28.960 --> 00:51:30.221
district called Baban.

00:51:30.340 --> 00:51:32.041
So it's a small district.

00:51:32.061 --> 00:51:34.081
There's no cars allowed inside.

00:51:34.161 --> 00:51:36.503
There's community centers, gardens,

00:51:36.523 --> 00:51:38.083
a lot of solar facilities.

00:51:38.623 --> 00:51:39.664
in the whole city actually.

00:51:39.684 --> 00:51:41.266
And they actually have a

00:51:41.306 --> 00:51:43.509
centralized trash and recycling system.

00:51:43.588 --> 00:51:44.389
So you'll have these

00:51:44.730 --> 00:51:45.550
recycling bins and

00:51:45.570 --> 00:51:46.391
everything is collected

00:51:46.452 --> 00:51:49.875
underground to like one central area.

00:51:49.894 --> 00:51:51.077
So it's really interesting that way.

00:51:51.097 --> 00:51:53.378
And I think they do a lot of,

00:51:53.898 --> 00:51:56.561
they're good at having reusable things.

00:51:56.581 --> 00:51:58.543
So it's more common here too.

00:51:58.623 --> 00:52:00.746
So like I was in Colorado a

00:52:00.766 --> 00:52:01.447
couple of days ago and

00:52:01.967 --> 00:52:03.889
They charge for plastic bags, for example,

00:52:04.088 --> 00:52:04.909
at every store.

00:52:05.010 --> 00:52:06.050
You don't get any bags for

00:52:06.070 --> 00:52:07.353
free like we do here in Wisconsin.

00:52:07.833 --> 00:52:09.394
So that is very big there.

00:52:09.514 --> 00:52:11.396
So that's been around for a while.

00:52:11.416 --> 00:52:14.519
And there's companies like ReCup,

00:52:14.559 --> 00:52:14.920
it's called.

00:52:14.940 --> 00:52:16.001
So you could go into a cafe

00:52:16.021 --> 00:52:17.463
and you pay a Euro deposit

00:52:17.483 --> 00:52:19.045
to get this reusable cup.

00:52:19.565 --> 00:52:20.626
And then you can take it, do it.

00:52:20.646 --> 00:52:21.706
You can keep it if you want,

00:52:21.726 --> 00:52:23.047
but then next time you come back in,

00:52:23.387 --> 00:52:24.427
you can give that cup back

00:52:24.467 --> 00:52:25.827
to them and they'll give you a Euro back.

00:52:26.248 --> 00:52:27.048
And they have the same thing

00:52:27.068 --> 00:52:28.429
for dishes and things like that too.

00:52:28.449 --> 00:52:28.750
So just,

00:52:28.869 --> 00:52:31.530
it's more standardized and simpler

00:52:31.570 --> 00:52:33.371
to have that, I guess, system in place.

00:52:33.431 --> 00:52:35.313
It's very easy for people to

00:52:35.353 --> 00:52:35.813
be a little more

00:52:35.833 --> 00:52:37.414
sustainable and to recycle and,

00:52:38.195 --> 00:52:39.434
and reduce waste that way.

00:52:39.596 --> 00:52:40.396
Good habits too.

00:52:40.795 --> 00:52:42.697
It's a positive habitual act.

00:52:42.956 --> 00:52:43.177
Yeah.

00:52:43.297 --> 00:52:45.938
It's a simple thing and it's tied to,

00:52:46.259 --> 00:52:47.679
it's simple and it's tied to your money.

00:52:48.931 --> 00:52:51.335
Um, you know, that's why, again, that's,

00:52:51.454 --> 00:52:53.077
I'm, we,

00:52:53.157 --> 00:52:55.259
we have so much space in the

00:52:55.280 --> 00:52:56.139
United States, you know,

00:52:56.661 --> 00:52:57.561
that way we can just keep

00:52:57.601 --> 00:52:58.242
building landfills.

00:52:58.903 --> 00:52:59.503
Right.

00:52:59.603 --> 00:53:00.585
Europe has been tight on

00:53:00.626 --> 00:53:01.947
space and logistically

00:53:02.007 --> 00:53:02.768
because the way they built

00:53:02.788 --> 00:53:04.329
the cities when it was more

00:53:04.389 --> 00:53:05.610
walking and horses and then

00:53:05.650 --> 00:53:06.592
eventually rail, like,

00:53:08.021 --> 00:53:08.742
Everything's tighter.

00:53:08.802 --> 00:53:09.661
Well, in America, you're just like,

00:53:09.681 --> 00:53:10.762
I don't know, scoot on the freeway,

00:53:10.822 --> 00:53:12.143
drive it out farther, right?

00:53:12.164 --> 00:53:13.625
Like we are built for the car.

00:53:13.844 --> 00:53:14.144
I mean,

00:53:14.164 --> 00:53:16.586
we are built for big trucks and it's like,

00:53:17.166 --> 00:53:18.608
it's simple just to haul everything,

00:53:18.648 --> 00:53:18.788
right?

00:53:19.068 --> 00:53:20.068
We have alleys that trucks

00:53:20.108 --> 00:53:21.570
go down and just tip cans all day.

00:53:21.590 --> 00:53:22.610
And it's like, ah, just, you know,

00:53:23.010 --> 00:53:24.931
stack it up, you know, stack it high,

00:53:24.972 --> 00:53:25.452
let it fly.

00:53:25.472 --> 00:53:26.413
When I worked at waste management,

00:53:26.452 --> 00:53:27.213
that was always,

00:53:27.954 --> 00:53:29.454
that was always the mantra, right?

00:53:29.574 --> 00:53:31.356
More waste is always better.

00:53:31.717 --> 00:53:32.938
More money we can charge consumers,

00:53:33.458 --> 00:53:34.398
more money the state pays

00:53:34.458 --> 00:53:35.219
us for in the landfills.

00:53:35.239 --> 00:53:37.420
Like everything was more is better.

00:53:38.260 --> 00:53:39.322
And recycling was looked at

00:53:39.342 --> 00:53:40.521
as a thing that you had to do,

00:53:41.043 --> 00:53:42.302
not something that was

00:53:43.884 --> 00:53:44.563
actually advantageous.

00:53:44.583 --> 00:53:45.324
What you wanted to do.

00:53:46.425 --> 00:53:47.525
Yeah.

00:53:47.545 --> 00:53:48.206
It was like, oh, here,

00:53:48.226 --> 00:53:48.867
let's talk about it.

00:53:49.146 --> 00:53:50.507
We're not actually making it a priority.

00:53:51.648 --> 00:53:52.528
Yeah, we got to change that.

00:53:52.608 --> 00:53:53.409
And that's the thing is,

00:53:54.068 --> 00:53:56.231
how do you incentivize

00:53:56.251 --> 00:53:58.211
someone to do better for

00:53:58.271 --> 00:53:59.052
something that may not

00:53:59.391 --> 00:54:01.612
immediately affect them?

00:54:02.313 --> 00:54:03.393
That's kind of what you're looked at,

00:54:03.434 --> 00:54:03.735
right?

00:54:03.795 --> 00:54:03.974
Hey,

00:54:04.034 --> 00:54:06.376
how do I make sure that y'all recycle?

00:54:07.074 --> 00:54:08.255
You may not see the benefit,

00:54:08.516 --> 00:54:10.699
but your kids may or your grandkids may.

00:54:11.480 --> 00:54:12.601
So how can I make you do it now?

00:54:13.682 --> 00:54:15.105
That's that's the real challenge, really.

00:54:17.485 --> 00:54:17.646
Yeah.

00:54:17.766 --> 00:54:18.045
And again,

00:54:18.085 --> 00:54:19.887
it's like sort of what's given to you.

00:54:20.027 --> 00:54:22.128
And from a business owner, you know,

00:54:22.188 --> 00:54:24.251
we have the authority to

00:54:24.311 --> 00:54:25.472
help make better changes.

00:54:26.251 --> 00:54:26.592
And again,

00:54:26.632 --> 00:54:27.773
it might not always be as

00:54:27.833 --> 00:54:28.634
financially feasible,

00:54:28.673 --> 00:54:29.795
but it can be pretty close.

00:54:29.855 --> 00:54:31.735
It's getting better for products.

00:54:31.755 --> 00:54:32.317
Like, for example,

00:54:32.356 --> 00:54:34.898
if you go to a restaurant

00:54:34.918 --> 00:54:35.918
and you want something to go,

00:54:36.300 --> 00:54:37.000
are you going to be

00:54:37.039 --> 00:54:38.681
provided a wooden fork?

00:54:39.661 --> 00:54:41.003
or a plastic fork right so

00:54:41.043 --> 00:54:42.063
if the company could you

00:54:42.083 --> 00:54:43.204
know purchase a wooden fork

00:54:43.403 --> 00:54:45.364
or something that's more

00:54:45.403 --> 00:54:46.945
sustainable then you're not

00:54:46.965 --> 00:54:47.784
going to use your hands you

00:54:47.804 --> 00:54:48.666
need a fork so you're going

00:54:48.686 --> 00:54:49.585
to take the plastic fork

00:54:49.626 --> 00:54:50.326
right so you have to be

00:54:50.365 --> 00:54:52.067
given that choice so it's

00:54:52.106 --> 00:54:53.148
encouraging business owners

00:54:53.188 --> 00:54:54.088
to make the better decision

00:54:54.487 --> 00:54:56.349
or even to not be lazy like

00:54:56.389 --> 00:54:58.449
a lot of cafes will just give you

00:54:59.190 --> 00:55:00.451
a cup to go it's like no and

00:55:00.490 --> 00:55:01.612
so many times it even has

00:55:01.672 --> 00:55:03.592
happened locally with

00:55:03.672 --> 00:55:04.632
companies that are pretty

00:55:04.652 --> 00:55:05.434
sustainable where I'm like

00:55:05.514 --> 00:55:06.755
I want my coffee for here

00:55:06.795 --> 00:55:07.295
and they'll put it in

00:55:07.335 --> 00:55:08.876
chicago right and it's like

00:55:08.896 --> 00:55:09.596
I'm going to sit here and

00:55:09.635 --> 00:55:11.476
work put it in a mug some

00:55:11.496 --> 00:55:12.577
places don't even have mugs

00:55:12.637 --> 00:55:14.059
anymore it's all to go cups

00:55:14.119 --> 00:55:14.920
it's so frustrating

00:55:15.760 --> 00:55:17.081
So because they don't want to watch it.

00:55:17.362 --> 00:55:18.081
I prefer a mug.

00:55:18.202 --> 00:55:18.322
Yeah.

00:55:18.362 --> 00:55:19.264
And I prefer a mug.

00:55:19.384 --> 00:55:21.606
I know I actually collect, you know,

00:55:21.626 --> 00:55:22.907
which is a coffee shop here

00:55:22.947 --> 00:55:23.608
in the Milwaukee area.

00:55:24.009 --> 00:55:25.369
I if I'm going to sit down somewhere,

00:55:25.409 --> 00:55:26.170
it's where I'm going to sit down.

00:55:26.451 --> 00:55:27.532
Like, I want a mug.

00:55:27.612 --> 00:55:28.313
I want to sit there.

00:55:28.333 --> 00:55:30.494
I want to hold the mug, the porcelain,

00:55:30.614 --> 00:55:31.255
like whatever.

00:55:31.275 --> 00:55:34.039
I hate paper coffee cups.

00:55:34.059 --> 00:55:34.599
That's why I mean,

00:55:34.900 --> 00:55:35.880
I have all these stainless

00:55:35.900 --> 00:55:36.701
steel cups all around.

00:55:36.721 --> 00:55:38.043
These are that's basically what I use.

00:55:38.103 --> 00:55:38.242
Right.

00:55:38.262 --> 00:55:38.722
I hate.

00:55:40.065 --> 00:55:41.025
It's just the paper taste.

00:55:41.045 --> 00:55:41.606
I don't know what it is.

00:55:41.666 --> 00:55:42.226
I just don't like it.

00:55:43.786 --> 00:55:45.268
It's all simple shit.

00:55:45.628 --> 00:55:45.907
Actually,

00:55:45.947 --> 00:55:47.668
there was a company two years ago,

00:55:47.708 --> 00:55:48.550
three years ago on Shark

00:55:48.590 --> 00:55:50.931
Tank that had edible utensils.

00:55:51.891 --> 00:55:52.831
Oh, yeah.

00:55:53.791 --> 00:55:55.793
And if you don't want to eat them,

00:55:55.813 --> 00:55:56.434
you throw away.

00:55:56.454 --> 00:55:58.355
They're way too expensive.

00:55:59.175 --> 00:55:59.335
Yeah,

00:55:59.534 --> 00:56:00.876
it sounds like a really heavy cracker.

00:56:00.896 --> 00:56:02.177
And that's the whole key.

00:56:03.880 --> 00:56:05.362
The key is, though, with scale,

00:56:05.382 --> 00:56:06.565
they're not that expensive.

00:56:07.226 --> 00:56:10.050
It's not that they're not that expensive.

00:56:10.130 --> 00:56:11.452
It's just that they're more

00:56:11.532 --> 00:56:13.096
expensive than the option.

00:56:13.115 --> 00:56:14.398
You need to eliminate the option.

00:56:14.458 --> 00:56:14.797
I got it.

00:56:15.958 --> 00:56:16.199
I know.

00:56:16.418 --> 00:56:18.481
So this is where I'm good

00:56:18.521 --> 00:56:19.621
with rules and regulation.

00:56:20.001 --> 00:56:21.663
Now, the plastic or the paper straws,

00:56:21.702 --> 00:56:23.364
though, God, those are terrible.

00:56:23.384 --> 00:56:25.606
Like, I don't use straws to start with.

00:56:25.646 --> 00:56:26.686
And I get a paper straw,

00:56:27.467 --> 00:56:28.527
I'm the fuck over it.

00:56:28.708 --> 00:56:28.967
I'm like,

00:56:29.007 --> 00:56:31.969
why do I have this water disintegrator?

00:56:32.030 --> 00:56:33.351
You didn't like the paper straw?

00:56:33.391 --> 00:56:34.911
Yeah, they have straws now.

00:56:35.012 --> 00:56:37.253
A friend of mine has helped.

00:56:42.320 --> 00:56:42.400
Oh,

00:56:42.601 --> 00:56:43.541
I was going to say a friend of mine has

00:56:43.561 --> 00:56:45.461
helped actually hotels

00:56:45.481 --> 00:56:47.362
select better products.

00:56:47.402 --> 00:56:49.364
And they had like an example of straws,

00:56:49.403 --> 00:56:50.503
how long they last before

00:56:50.543 --> 00:56:51.264
they turn to mush.

00:56:51.664 --> 00:56:53.184
So you're trying to find a

00:56:53.204 --> 00:56:54.065
better solution.

00:56:54.085 --> 00:56:55.206
Yeah.

00:56:55.465 --> 00:56:56.786
I did have one the other day that was,

00:56:57.527 --> 00:56:58.666
yeah, it was, it was at a restaurant.

00:56:58.686 --> 00:56:59.648
It was made out of, it wasn't,

00:57:00.027 --> 00:57:00.588
wasn't paper.

00:57:00.608 --> 00:57:01.429
Cause I was like, Oh, this is weird.

00:57:01.568 --> 00:57:02.469
And it was like thicker and

00:57:02.489 --> 00:57:03.548
it wasn't plastic either.

00:57:03.588 --> 00:57:04.449
I don't know what it was.

00:57:05.922 --> 00:57:07.023
But it was definitely one

00:57:07.085 --> 00:57:08.005
time use I could tell that

00:57:08.025 --> 00:57:09.686
they it was I don't know

00:57:09.706 --> 00:57:10.387
what it was and it was

00:57:10.447 --> 00:57:13.411
actually a butter straw um Yeah, I mean

00:57:14.311 --> 00:57:16.472
The plastic bags and straws,

00:57:16.512 --> 00:57:18.813
that's the stuff I'm not going to fight.

00:57:18.833 --> 00:57:19.114
It's like,

00:57:19.315 --> 00:57:20.275
I want to fight the things that

00:57:20.295 --> 00:57:20.894
are larger.

00:57:21.356 --> 00:57:22.175
You talked about earlier,

00:57:22.436 --> 00:57:23.617
I want to fight the office furniture.

00:57:23.777 --> 00:57:24.617
There's stuff that takes up

00:57:24.677 --> 00:57:25.597
no shit real space,

00:57:25.878 --> 00:57:27.057
and yet it all matters.

00:57:27.278 --> 00:57:29.619
We've got to win where we can first,

00:57:30.500 --> 00:57:33.001
and then take on the smaller consumables.

00:57:33.222 --> 00:57:34.081
That's why I love the idea

00:57:34.101 --> 00:57:35.103
of plastic bottles,

00:57:35.182 --> 00:57:36.463
because they're prevalent.

00:57:36.483 --> 00:57:37.724
They're large enough where it's a fight,

00:57:38.364 --> 00:57:39.864
and it's a large enough

00:57:39.885 --> 00:57:40.985
problem where we can get...

00:57:42.534 --> 00:57:45.175
You know, with deposits, right,

00:57:45.215 --> 00:57:47.056
you can incentivize people,

00:57:47.757 --> 00:57:48.898
whoever they might be,

00:57:48.978 --> 00:57:49.920
to actually recycle.

00:57:51.121 --> 00:57:51.460
Anyways.

00:57:51.481 --> 00:57:51.880
All right.

00:57:51.940 --> 00:57:53.983
Let's get to the big finish.

00:57:55.244 --> 00:57:55.804
We're on the road.

00:57:55.884 --> 00:57:57.965
Top takeaways from today's conversation.

00:57:58.686 --> 00:57:59.027
Casey,

00:57:59.047 --> 00:57:59.967
we'll start with you and then we'll

00:57:59.987 --> 00:58:00.467
go to Stephanie.

00:58:02.969 --> 00:58:05.592
My top takeaway is we all

00:58:05.672 --> 00:58:06.592
live and breathe on

00:58:06.652 --> 00:58:07.873
technology these days.

00:58:08.514 --> 00:58:09.974
So whenever you're thumbing

00:58:09.994 --> 00:58:12.197
through those funny reels or videos,

00:58:13.003 --> 00:58:13.963
don't you thumb through some

00:58:14.003 --> 00:58:16.204
educational ones learn in

00:58:16.304 --> 00:58:18.485
five minutes how to recycle

00:58:19.126 --> 00:58:21.465
this versus that learn what

00:58:21.485 --> 00:58:23.206
your local recycling

00:58:23.246 --> 00:58:24.206
facility is actually

00:58:24.266 --> 00:58:25.806
wanting from you how you

00:58:25.827 --> 00:58:27.407
can better serve their

00:58:27.447 --> 00:58:28.327
goals and then they'll help

00:58:28.367 --> 00:58:30.668
you serve yours um it's all

00:58:30.708 --> 00:58:31.628
about learning we're all

00:58:31.668 --> 00:58:32.548
here to learn if you're

00:58:32.568 --> 00:58:33.168
listening to this it's

00:58:33.188 --> 00:58:33.809
because you're trying to

00:58:33.829 --> 00:58:35.389
learn how to do your job

00:58:35.449 --> 00:58:36.849
and conduct your business better

00:58:37.518 --> 00:58:38.878
And that's what we're here for.

00:58:38.918 --> 00:58:39.800
We're here to learn as well.

00:58:39.860 --> 00:58:42.222
So that way we can relay that to y'all.

00:58:42.282 --> 00:58:44.423
So my biggest takeaway is,

00:58:45.103 --> 00:58:46.125
is just learn as much as

00:58:46.144 --> 00:58:48.007
you can about the recycling industry,

00:58:48.047 --> 00:58:50.528
because one day we will, if not already,

00:58:50.568 --> 00:58:51.510
but we will be highly

00:58:51.570 --> 00:58:53.992
dependent on recycling to

00:58:54.012 --> 00:58:56.914
the point where it'll, it'll really,

00:58:57.375 --> 00:58:58.315
it'll really affect our,

00:58:58.396 --> 00:58:59.195
our day-to-day life.

00:59:03.320 --> 00:59:03.619
Perfect.

00:59:04.721 --> 00:59:06.161
Yeah, I guess for my takeaways,

00:59:06.342 --> 00:59:07.603
I would say- Stephanie, top takeaway.

00:59:08.844 --> 00:59:08.963
Yeah,

00:59:09.003 --> 00:59:12.887
I would say buy less and then look at

00:59:12.967 --> 00:59:14.146
ways that you can

00:59:14.407 --> 00:59:15.568
restructure what you do as

00:59:15.969 --> 00:59:17.250
a business owner or as a person.

00:59:17.289 --> 00:59:18.510
So whether you're composting,

00:59:19.670 --> 00:59:20.411
maybe you're finding a

00:59:20.452 --> 00:59:21.572
replacement for something

00:59:21.592 --> 00:59:22.393
you're already purchasing

00:59:22.413 --> 00:59:23.474
that is more sustainable.

00:59:23.954 --> 00:59:25.956
So trying to, from the top down,

00:59:25.976 --> 00:59:29.277
take an action that could

00:59:29.478 --> 00:59:30.659
benefit others too.

00:59:30.679 --> 00:59:30.759
Yeah.

00:59:32.409 --> 00:59:34.070
And don't buy cubicles.

00:59:34.572 --> 00:59:35.333
Don't buy cubicles.

00:59:35.452 --> 00:59:35.992
Yeah.

00:59:36.014 --> 00:59:37.956
I mean,

00:59:38.777 --> 00:59:40.038
you can pay me to get rid of all

00:59:40.057 --> 00:59:40.920
the cubicles in the world

00:59:41.099 --> 00:59:42.601
and I'll be a millionaire in no time.

00:59:44.704 --> 00:59:47.686
Yeah, my top takeaway is start simple.

00:59:48.288 --> 00:59:49.708
Start with one product line.

00:59:50.148 --> 00:59:51.630
So whether you're a jungle company,

00:59:51.670 --> 00:59:53.851
a municipality, an entire country,

00:59:54.311 --> 00:59:55.512
start with one product line

00:59:55.592 --> 00:59:56.534
and master it.

00:59:56.893 --> 00:59:57.835
Because one thing Stephanie

00:59:57.875 --> 00:59:59.755
said is it is a way of life in Europe.

00:59:59.976 --> 01:00:01.516
They separate glass by color.

01:00:01.697 --> 01:00:02.518
They can only dump it on

01:00:02.577 --> 01:00:03.858
certain days and times.

01:00:04.199 --> 01:00:04.458
Why?

01:00:04.539 --> 01:00:06.061
Because it's been habitual.

01:00:06.681 --> 01:00:08.141
And because now they've owned that one,

01:00:08.201 --> 01:00:09.442
now they can move on to the next one.

01:00:09.802 --> 01:00:10.722
The challenge I see in the

01:00:10.782 --> 01:00:12.242
recycling world is a lot of

01:00:12.262 --> 01:00:13.443
people want to do everything all at once.

01:00:13.463 --> 01:00:14.103
And it's like, no,

01:00:14.362 --> 01:00:15.862
do one thing and master it,

01:00:16.304 --> 01:00:16.963
get good at it,

01:00:16.983 --> 01:00:17.923
and then move on to the next thing.

01:00:18.063 --> 01:00:18.804
And that's how it is with

01:00:18.844 --> 01:00:20.465
life and with goals in general is right.

01:00:20.844 --> 01:00:22.005
When you want to do everything all at once,

01:00:22.025 --> 01:00:22.804
when you want to transform

01:00:22.824 --> 01:00:24.085
your entire life, if you won't do it,

01:00:24.646 --> 01:00:25.746
do one thing at a time and

01:00:25.826 --> 01:00:26.985
master it and then move on

01:00:27.005 --> 01:00:27.527
to the next thing.

01:00:27.907 --> 01:00:30.286
So there's my takeaways.

01:00:30.387 --> 01:00:31.248
Anything else for the good

01:00:31.268 --> 01:00:32.467
of the group before we call it a day?

01:00:36.481 --> 01:00:37.902
Stephanie, pleasure having you on.

01:00:38.722 --> 01:00:39.903
Thank you so much.

01:00:40.483 --> 01:00:42.525
I'm excited to be on your podcast.

01:00:43.586 --> 01:00:44.246
And for everybody else,

01:00:44.347 --> 01:00:45.327
this has been another great

01:00:45.367 --> 01:00:46.768
episode of the Trash Talk

01:00:46.869 --> 01:00:47.849
Business Podcast,

01:00:47.889 --> 01:00:50.871
coming to you live every Monday at 4 p.m.,

01:00:50.911 --> 01:00:53.014
where it's an opportunity for us to grow,

01:00:53.094 --> 01:00:55.715
scale, and build our junk removal dreams.

01:00:56.335 --> 01:00:57.097
Next week's show...

01:00:57.717 --> 01:01:00.699
We have Xavier coming on for part two,

01:01:01.099 --> 01:01:03.561
known as The Deuce, our Venezuelan friend,

01:01:03.601 --> 01:01:05.483
talking about junk removal

01:01:05.503 --> 01:01:06.784
through the eyes of an immigrant,

01:01:06.943 --> 01:01:07.664
part two.

01:01:07.744 --> 01:01:09.505
We will see you next week.

01:01:10.086 --> 01:01:11.027
Stephanie, stay on for a minute.

01:01:13.710 --> 01:01:14.449
Thanks for listening.

01:01:14.931 --> 01:01:16.472
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01:01:16.492 --> 01:01:17.592
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01:01:17.913 --> 01:01:19.373
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01:01:19.514 --> 01:01:20.335
be sure to leave us a

01:01:20.394 --> 01:01:22.056
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01:01:22.516 --> 01:01:23.137
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01:01:23.436 --> 01:01:25.579
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